As data breaches and cyber threats are more prevalent than ever in the automotive industry, the importance of data privacy and the sense of urgency of implementing solutions cannot be overstated. Industries like finance and healthcare have long understood the critical need to safeguard sensitive information, and they have established strict guidelines, laws, and mandates to protect consumer data.

The automotive industry, however, is only beginning to catch up. Despite the…

Many Dealers Still Leveraging Markdowns Even Though Majority Don’t See Traffic Increasing To VDPs

DETROIT (September 17, 2024) — Lotlinx, the auto industry’s leading VIN-specific data company for dealership inventory management, announced today results of its latest industry survey, which took the pulse of today’s auto retailers in understanding how they are managing inventory carryover strategies, and…

As summer comes to an end, it’s important for dealerships to reflect on the season’s performance to refine their strategies for the rest of the year. The summer of 2024 presented many challenges, shaped by economic factors and shifts in consumer behaviors. Understanding these factors is important for optimizing inventory management and enhancing sales practices as we head into fall.  

Economic Blockers and Market…

In the wake of recent cyber-attack threats and ransomware events, data privacy concerns have never been more top-of-mind for automotive dealerships and the entire industry. As auto dealers increasingly rely on digital platforms for customer transactions, especially coming out of the pandemic (COVID?), the need for robust data privacy strategies has become paramount.

However, many auto dealers continue to operate on legacy philosophies, and with an “I’ll deal with it if I have…