What you see as a simple communication to a customer about an upcoming holiday sale might actually be a hidden class action lawsuit. Are you prepared to pay? As a business it is your responsibility to know and abide by the state and federal law, including advertising law, and to work with your marketing vendors to help ensure compliant communications.

In 2012 alone, businesses settled nearly $100 million in claims under the Telephone Consumer Protection Act, effectively transferring precious cash to class action plaintiffs and their attorneys.

Are you compliant with current and upcoming FCC and FTC regulations? The laws are changing - and quickly. You could be one communication away from an expensive class-action lawsuit and bankruptcy. Don't wait 'til it's too late! Join Eric Sloan, DMEautomotive's Vice President of Compliance, for this informative webinar that will open your eyes to the legal world of advertising and how to protect your business from never-ending hardships.

In this webinar you will:

• Get educated on the FCC and FTC regulations that directly affect communication with your customers
• Learn how to communicate in accordance with new laws
• Hear best practices in opt-ins and acquiring prior express written consent
• Ask questions of DMEautomotive's Vice President of Compliance, who specializes in compliance and business law

The information provided by this webinar is for educational purposes and should not be construed as legal advice. Participants should not act upon the information provided without the advice of independent counsel. Participation in the webinar does not create or constitute an attorney-client relationship.