A special view into the playbook of how to convert more leads for sales and service.

Paul Potratz will share his secrets to generating high quality leads at double the volume and convert more leads for Sales and Service. In this webinar, we will cover:

• The tools needed to get started
• What people are really searching for and how to capitalize on it
• The creative you need in place that will convert the best
• The process to ensure doubled lead conversion
• What analytics are most important

This webinar is for: Dealers, Sales Managers, Service Managers, Internet Managers and Marketing Staff or anyone that wants a better understanding of what shoppers are really looking for online when interested in purchasing a vehicle or need service.

Presented by: Paul Potratz, COO, Potratz Partners Advertising

Paul Potratz is a contributor to several media partners such as NY Times, NY Post, The Wall Street Journal and also speaks at a number of automotive events like JD Power, CPO Forum, NADA, Driving Sales Executive Summit, NADA 20, and NCM 20. Paul is also a partner at POTRATZ which is a full service automotive advertising agency that focuses on fully integrating a complete portfolio of services to drive results for their clients.