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Permalink Reply by Liz Krewson on July 1, 2011 at 11:02am

Being in advertising and marketing for nearly 10 years, my advice is to think of marketing & advertising from your CUSTOMER's point of view.   Many dealerships put their own needs first and sell to customers the way the dealership wants to sell to them - NOT the way the customer wants to be sold to.   

 

Fill the needs of your customers and promote the ability to fill those needs quickly & easily without hassle in a  balanced advertising media mix & your dealership will see a successful return on your advertising investment!

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