BDC Pay Plan - Please help!

Hi Everyone,

My dealership is in the process of setting up a BDC, and if any of you would be willing to share your BDC Pay Plan I would GREATLY appreciate it!!

Thank you!

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Permalink Reply by Mike Warwick on September 12, 2012 at 3:24pm

$10 per hour

$15 per show

$35 per sale

$500 unit bonus - unit goal is based on 17% closing ratio, we expect 15% from everyone but you will want to start with a lower number as a new BDC

$150 for each 20% increase over the unit bonus - if unit bonus is 20, every additional 4 deals earns $150

Our pay scale ranges between $38k and $65k

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Permalink Reply by Stephanie Donaldson on September 12, 2012 at 3:27pm

Thank you so much, Mike!

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Permalink Reply by Mike Warwick on September 12, 2012 at 3:46pm

No problem Stephanie! Definitely use this forum to ask as many questions as possible. There are a lot of pitfalls you can avoid by using the wealth on knowledge on Dealerelite.

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Permalink Reply by Mike Warwick on September 12, 2012 at 5:44pm

The two biggest mistakes I see being made with new BDC's are having the reps handling too many leads and a complete lack phone training. Your reps should not handle more than 120 leads a month until they can consistantly close 15%. You also need consistant, professional phone training. . Your owner or GM may think it's too expensive but there's nothing more expensive than training on customers!