With over 250,000 apps currently available in the iTunes App Store, and that number doesn’t include apps for Android or Blackberry; could this unlimited amount of choices be turning into
App Overload for consumers, or is it just simply making life that much more
convenient? Is the app market becoming too cluttered, or are more options
better, leaving consumers with a wider array of choices?

Specifically applied to the dealer market, does having an iPhone app in a cluttered, overloaded app store make any sense for a dealer?  How would a dealer get an
iPhone app noticed? Does it have the potential to separate that dealership from the competition? What dealerships are using apps with success?