Mobile phones have become engrained in our everyday lives, changing our daily habits, the way we communicate, and even the car buying experience.
Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales Consultant™
Dealers have seen shoppers in their showrooms with their phones. They walk the floors, smartphone in hand, comparing the pricing information they’re seeing on the sticker with offers from competing dealerships’ websites. This behavior represents the end – not the beginning – of a lengthy research process for mobile shoppers.
Today’s mobile shoppers are looking for more than just your dealership’s phone number and basic information. They want a complete car buying experience, "Be incredibly authentic in how you deliver the message about your product and how you engage with customers."
Mobile shoppers span every major demographic – It’s not just Millennia's using mobile devices to shop. You get baby boomers and seniors, are increasingly embracing mobile devices throughout the shopping journey as well.
" Yet sales consultants are destroyed for lack of knowledge and vision." I am here to tell you to SEEK, LEARN, STUDY, DREAM, GAIN WISDOM, APPLY AND STUDY EVEN MORE! Anything you are lacking in life is not because it's not available to you... It's because either you aren't ENVISIONING it or It's because you don't know HOW to MAKE IT available to you. When you meet your clients you don't ask them what color do you like, you might not have it. Try asking what colors don't you like they may say green. Now you have every other color to choose from, they might see something else they fall in love with. People don't know what they want until you show it to them!. Be incredibly authentic in how you deliver the message about your product and how you engage with customers.
Techniques in Automotive Sales Careers® networks are formed based on shared values between The Automotive Sales Fraternity™ who get to network with each other and build positive relationships that will help develop friendships as well as opportunities who are smart and genuinely want to help each other while improving the "customer experience focusing on customer loyalty."
What do you think? Is this something you can benefit from or do you have a few tricks up your sleeve that are just as powerful? Make your voice heard by leaving a comment below. Don’t forget to hit the share button if you know others who will find this post useful.
I.C. Collins ~ Author and Educator: Has One Simple Goal Improve a Million Automotive Sales Consultants Lives
I wanted to take a minute and THANK all the people that comment, like, and share my posts daily. I appreciate you all! From your friends TechAutoCareers.com® the online resource for the Automotive Sales Consultant™
Please accept our invitation and feel free to be yourself and get to know our members on Facebook, Google+, and Linkedin.
Tags:
© 2024 Created by DealerELITE. Powered by