The Most Crucial Profit Center- It's Not Your Sales Department!

Hello DE Members!

I would like to share a link with you regarding the importance of customer retention in the fixed ops department. I would appreciate your feedback, comments, questions, suggestions, etc. According to an Automotive News artical, dated 9/13/10, dealers are beginning to recognize that due to the sharp decline in new vehicle sales over the past two years the focus is changing to fixed ops to offset the loss. Hope you enjoy the presentation!

Sincerely,

Jessica Russell

http://www.retentionpluscsi.com/most_crucial_profit_center/player.html

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