Dealers make their money when they buy a pre-owned vehicle -- not when they sell it -- and time is money! Inventory management/marketing applications that are applied at the time of appraisal or purchase start the clock ticking based on the dealership's historical sales/pricing information coupled with real time competitive product/pricing information that your customers have even before you do so stay ahead of your customers if you expect to stay ahead of the competition!
25%-30% of UC prospects are in the Challenged Credit Arena, (C- and below). Since most buyers in this arena start their search in a Franchised Shop, I wonder how many of our New vehicle dealers are prepared to deliver and service these accounts.