What did you learn at Digital Dealer in Las Vegas?

What NEW ideas did you bring back from DD9 and what will you try and inplement at your dealership?

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Permalink Reply by Matt Watson on October 18, 2010 at 10:46am

At least get a demo of VinSolutions CRM. You have to see VinLens in action. It is the biggest innovation in automotive CRM in years.

tony rehn said:

Dilemma was Reynolds dms dealer, bit on Arkona/Dealertrack switch year ago.
Our contract with rey/rey crm is 24 mos from maturity, we have suffered complete
Disconnect. We have Internet dept with 6 highquality
Salespeople averaging 70-90 units monthly from their dept
In negotiations with DealerSocket which seems to be Arkona crm of choice
Requires us to eat rey rey contract. We are happy with website provider
Ideas comments????

Mitchell Brenner said:
I like VinLens more. I mean I like the Dashboards more. Wait is it the Dashboardss or VinLens? I'm so confused. I know! It's Vin Solutions as a whole! Everything I learned this past week in Vegas has proven what I have always said. Vin Solutions is changing the game! The best part is that I learned that no matter how many improvements and upgrades you make to the system you won't rest on your laurels. I can tell that Vin Solutions, and you personally, love the innovation and the thrill of discovery and will never rest. There will always be "the next project". I wouldn't be surprised if this time next year we're talking about VinLens 7! I love being along for the ride!

Matt Watson said:
Thanks Mitchell. It was great having you at our dealer advisory board. We debated internally if our current customers would love our new custom dashboards or VinLens more. I think both combined is causing euphoria :-)

We keep coming up with more and more things VinLens can do. Today we figured out how to potentially tell on your phone and walk-in leads if those customers had been on your website before and what the original referral was of that website visit. So we could potentially credit AutoTrader, Cars.com, craigslist, a search engine or other sites for that phone or walk-in lead. We keep finding more uses for this technology. It is amazing.

Mitchell Brenner said:
I learned that Vin Solutions is so far ahead of the competition it's scary!