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AutoTrader will acquire HomeNet.
Disclaimer: This is not based on any inside information but rather on the fact that they already enjoy a mutually valued relationship and the recent acquisitin by Auto Trader of vAuto and KBB suggests that they are consolidating services to enhance their marketing platform and data integration is a key element to link a more comprehensive platform which appears to be their goal.
AutoTrader will acquire HomeNet.
Disclaimer: This is not based on any inside information but rather on the fact that they already enjoy a mutually valued relationship and the recent acquisitin by Auto Trader of vAuto and KBB suggests that they are consolidating services to enhance their marketing platform and data integration is a key element to link a more comprehensive platform which appears to be their goal.
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