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Comment by JB Floyd on February 25, 2016 at 2:24pm

THANK YOU FOR ALLOWING ME TO JOIN. GLAD TO BE HERE

Comment by Frank Mercer on March 27, 2012 at 10:25am

Want to significantly increase your bottom line?  Have you considered owning your own Related Finance Company? I am interested in talking with dealerships that want to understand the tax benefits of owning their own Related Finance Company.  I have over 30 years of very successful experience in running auto finance companies.  Please visit my website at www.rfcmgt.com and give me a call at 619-890-2444 if interested.

Comment by Josh Norfleet on September 30, 2011 at 12:40pm

Looking to add an additional 15-30 cars each month?  I'm sure for you principals, GM's, & GSM's out there you hear the same story & pitch from every direct mail rep that calls you...not to mention the headache of the 10 different calls you get everyday!!  Rest assured, there is a company out here ready & waiting to offer you a direct mail program that ACTUALLY WORKS!!  If you're the type of dealer that prefers to NOT deal with gift getters & tire kickers give me an opportunity to present my 2011 Credit Recovery Program to you & your management staff. 

All salesmanship aside, 90% of my dealers pull 2%-3.5% response with NO GIFTS, VOUCHER, or CIRCUS ACT and report 15-30 cars per 10K pieces!!  Typically, you'd be hard-pressed to see those type of results from a 50K piece gift-laced saturation campaign, let alone a specifcally targeted mailer!

If you are interested in partnering up with a mail company that genuinely understands that our success as a company is directly related to our dealers' success on our program(s) & has your dealership's best interest in mind then give me shout!! 

I guarantee you will have no more to risk with me than the next guy, in fact, more often than not it's LESS!!

 

Comment by Ryan Kleinjan on September 2, 2011 at 12:09pm

Keep an eye on Auto-Renewals!!!

 

Are you currently tracking all of your supplier agreements?  We are starting to see uniform contracts stretching to 7 years recently. 

Rule 1 - nothing over 36 months

Rule 2 - no auto renewals - negotiate and take bids after every term to assure your pricing is consistent with the current marketplace.

 

If you need a contract tracker template, we have an Excel one we distribute via Dealer Magazine - just reach out I will email one your way!

 

Have a safe holiday weekend!

 

Ryan

Comment by JIm Fisher on March 14, 2011 at 2:34pm

Dealers spend billions of dollars to find prospects to purchase their products and services.  Yet they spend hardly anything to consistently train and monitor and set minimum standards for their Managers and Salespeople.  Who is responsible for training in a dealership.  "The Owner" is and always will be.  What ever is important to the owner will be important to the employees.  If the owner is only concerned with profits, the employees will only be concerned with profits.  If the Owner is concerned with the policies, procedures and constant training of those policies and procedures which will in turn generate profits, the employees will too.

Why bring in more people and allow your untrained, out of date salespeople to handle them poorly.  I

If the Mangers do not train their people, the customers will.  If the Owners do not train their Manager, the salespeople will.  Bottom line is your people will be doing what the customers want them to do instead of the procedures necessary to allow the customer to make a decision.

Take 50% of your advertising budget and hire a greeter to count your customers, install an up system to make your salepeople accountable and make your Managers work with real closing numbers.  Spend money on hiring the right people and some sort of consistent training program and put the rest of it into bonuses based on increased performance for your sales crew as a team.

Comment by Ryan Kleinjan on March 14, 2011 at 12:09pm

March%20-%20April%20Newsletter%20-%20Publishable.pdf

 

Hey group!  This is our newsletter for this month.  If you are interested in the control of expenses in Energy. Lighting, or Garage Insurance - check this issue out.

Let me know if you have questions!

Ryan

Comment by MANNY LUNA on October 31, 2010 at 2:00pm

Please Belong To Tailor Your Techniques on http://www.dealerelite.net/group/tailoryourtechniques
Where We Bring The Old School New School Trainning Techniques And Tailor Them Everyday!
Lets Here It From Both and Fuse Them Together!

Comment by Kenneth N. Roach on October 26, 2010 at 11:40am

Just wanted all of you to know that STP Ventures, LLC is a full service IT company that knows the internet and the social media. We will be more than happy to discuss with you what you and your dealership(s) should do to make yourself know on facebook, llinked in, and twitter. Feel free to e-mail me at Kenneth.Roach@stpventures.com if we can help you.

STP Ventures has also just built a new CRM for the automotive industry that has more functionality and user friendly. If you would like to talk with us about this product and other technology services that we can help you with please e-mail me and we can set up an appointment or conference call.

Comment by NANCY SIMMONS on August 30, 2010 at 12:37pm

Facebook, the third largest country in the world with 1/2 billion users, means so many different things to so many different people! The on line community has provided so much joy to my life by meeting friends who I have never met in person, but I consider trusting and loyal friendships! In terms of an educational tool, daily training, inspiration and motivational posts, mixed in with a lot of good clean humor and fun, have forged friendships with car folk enhancing my quality of life! As a networking tool, facebook allows business contacts to network in a more relaxed and casual setting, really humanizing the concept of social media! Facebook has changed my life taking me away from the television and into this country which offers something for everyone!

Comment by MANNY LUNA on August 30, 2010 at 12:26pm

Chris Saraceno, facebook has help me in many ways.
Its helped me relearn the car biz all over again.

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