Sensible Driver e-newsletter program provides a monthly e-mail to dealer customer and prospect lists. It includes a dealer-specific “car care center,” an integrated website. The car care center website contains all information delivered in the e-mail newsletter. Dealers get exclusive editorial content, parts & service coupons, an on-line accessory store, Blogs, RSS feeds and mobile websites. The site also includes videos about dealer, OEM, new car and car care.
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