All Blog Posts (12,630)

Are Dealers Really Ready for Multi-Touch Attribution?

By Steve White  

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Added by Steve White on November 27, 2017 at 9:32am — No Comments

Record Weekly Decline for 2017

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …
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Added by Black Book on November 22, 2017 at 11:27am — No Comments

What's Your Impact?

All of us have individuals in our lives that for better or worse impact who we are as a person forever. One of those individuals for me was a technician I worked with while being a fixed ops director for a car dealership. He came up to me one morning asking me to read a brochure then have a meeting with him. The brochure was…

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Added by Rob Gehring on November 22, 2017 at 9:30am — No Comments

Can Anything Else Go Wrong?

Oh, my goodness can anything else be wrong in this repair order?

I guess I never will see a dealer who follows all the warranty policies, but I always expect that at least they try to follow the correct processes. Well, I guess I never cease to be surprised by my dealer visits. How in the world do we get so mixed up on getting the process…

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Added by AWN INC on November 21, 2017 at 11:02am — No Comments

Making the Case for Texting Consumer Recall Notices

Technology has made a huge impact upon our modern society. In the past, …

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Added by Chris Miller on November 21, 2017 at 10:06am — No Comments

Sometimes It’s the Small Things that Matter Most

In building customer loyalty,…

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Added by Mike Gorun on November 21, 2017 at 9:45am — No Comments

How to Choose the Right Diesel Turbo for Your Vehicle

Diesel engines are at the top when it comes to representing state-of-the-art technology in high power density, good fuel economy, and excellent drivability. It is now possible for diesel enthusiasts to easily upgrade for an additional performance booster as the aftermarket is full with numerous high-performance requirements. Being the most important air system component, turbo plays an essential role in performance equation. So,…

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Added by Mark Simon on November 21, 2017 at 12:00am — No Comments

Tips for New Sales Associates

Starting a new career in automobile sales can be both exciting and nerve-wracking, especially if you’ve never done it before. If you are new to the automobile industry, you may be thinking about the best way to interact with the customers that come to the dealership. There are many things you can do to be the best sales associate you can be.

It is not a secret…

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Added by Derek White on November 20, 2017 at 2:10pm — No Comments

TheoryOf5 Podcast

Check out The TheoryOf5 Podcast
With Chris Saraceno


https://youtu.be/hab86eEqnnA






https://www.facebook.com/CBSaraceno/posts/741647642696564



TheoryOf5.com

Added by DealerELITE on November 18, 2017 at 11:30am — No Comments

SWAPALEASE.COM SURVEY ON INCENTIVES SHOWS MORE DEALERS INCREASING INCENTIVES ON LEASES IN 2017

Swapalease.com, the nation’s largest online car lease marketplace, today unveiled results of its latest survey on incentives, with dealers saying they’re offering roughly the same incentives on financed vehicles in 2017 compared to last year, but are offering 3X as much incentives on lease deals today versus a year ago.

Incentives Jump for…

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Added by John Sternal on November 17, 2017 at 2:27pm — No Comments

Serent Capital Invests in CallRevu, Automotive’s Top Performing Call Management Solution

Serent Capital Invests in CallRevu, Automotive’s Top Performing Call Management Solution



Baltimore, MD – November 16, 2017 – CallRevu, a leading provider of automotive dealer call management software that delivers dealership customers critical call performance data, has entered a partnership with Serent Capital, a San Francisco-based private equity firm focused on investing in high-growth technology and services businesses.



CallRevu’s solution is comprised of data-rich… Continue

Added by DealerELITE on November 16, 2017 at 6:23pm — No Comments

Marketing vs. Content: It’s a Matter of Perspective

In a world filled with noise, companies large and small are competing for consumer attention…

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Added by sara callahan on November 16, 2017 at 9:41am — No Comments

Putting the “R” Back in CRM

Too often, CRM…

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Added by Scot Eisenfelder on November 16, 2017 at 9:16am — No Comments

Guide To Understand Auto Insurance Rates

When it comes to understanding auto insurance rates, many drivers may believe that the only matter of importance is how clean their driving record is. Although a driver’s accident record and any history of traffic violations certainly are extremely important factors that insurers use when calculating auto insurance rates, they’re far from the only factors. Even a driver with a spotless record may have higher insurance rates than another driver with one or two speeding tickets on his or her…

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Added by Reid Zaritsky on November 16, 2017 at 8:19am — No Comments

LEASE CREDIT APPROVAL RATES BOUNCE BACK IN OCTOBER

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 55.6% approval rate for October. The lease credit approval rate improved over last month’s rate of just 47.6%, marking the lowest percentage of approval so far in 2017.

 

Consumer confidence is likely playing a role in the improvement in automotive lease credit approval numbers. During the month of October, consumer…

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Added by John Sternal on November 15, 2017 at 10:09am — No Comments

Overall Normal Depreciation for November

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …
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Added by Black Book on November 15, 2017 at 10:08am — No Comments

BLACK BOOK DATA SHOWS LUXURY AND SPORTY CARS SEGMENTS INCREASING IN DEPRECIATION ENTERING NOVEMBER

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -1.4% during October. Cars overall dropped -1.8% and trucks decreased -1.1% in value during October. All vehicles are averaging a 12-month depreciation of -13.2%.

For the month of October, Full-Size Pickups saw the best value retention, only depreciating by -0.1%. Vehicles in this segment include the Chevrolet Silverado 1500, Ram 1500, GMC Sierra 1500 and the Ford…

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Added by Black Book on November 15, 2017 at 10:07am — No Comments

“Will You Do Your Best?”

If I asked you a simple question such as are you willing to be your best, how would you respond? Before you answer that question consider a few things. Doing your best often requires addressing things that aren’t comfortable. It might be a long-term employee that hasn’t had a positive thought in the last 15 years. They talk…

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Added by Rob Gehring on November 15, 2017 at 9:30am — No Comments

Never Say Never

You think this could never happen in your shop.

Being a parent of two boys, I learned quickly not to say,”my kids would never do that.” As soon as those words came out of my mouth, I knew I would be doomed because they inevitably do whatever it was I said they wouldn’t do.

At AWN, we find this same analogy is true when it comes to service…

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Added by AWN INC on November 14, 2017 at 10:26am — No Comments

Dealership Websites That Engage vs. “Trap’ Can Double Closing Rates

New research from PERQ tracks the behavior of thousands of consumers on dealership websites, revealing that consumers are more likely to purchase if offered a guided online experience, versus one that simply seeks to ‘capture’ a lead – all of which results in an increase in conversion and gross profit

 

Indianapolis, IN – November 14, 2017 – New research on active online car shoppers offers compelling evidence that dealers should focus…

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Added by Crystal Hartwell on November 14, 2017 at 9:36am — No Comments

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