All Blog Posts (12,630)

Selling Off the Service Drive Using Soft Pull and Equity Technology

One of the fastest growing practices that dealerships are utilizing to increase sales is prescreening a Service Customer that has either made an appointment to have work done on a vehicle or just shows up. In addition, there are numerous companies that offer equity calculations not only on vehicles that bought from the dealership but even those that did not. The “Auto…

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Added by Ken Luna on December 8, 2015 at 9:49am — No Comments

Is It Ever OK to Lie to a Customer?

Yes.

 

Now let me explain.

 

In our industry – as well as life – we continuously talk about transparency. Let’s be brutally honest here. Sometimes honesty isn’t the best policy. Is it always that way in real life? If your wife asks you whether she looks fat, you know you’re always going to say “No.” How about those times you go to a friend’s house…

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Added by Mike Gorun on December 8, 2015 at 8:31am — No Comments

BLACK BOOK: FULL-SIZE SEGMENTS SEE LOWER PRICE DECLINES TOWARD END OF YEAR

According to Black Book® data, the average price of a used vehicle for model years 2010-2014 declined -2.8% during November, reinforcing the notion that cars and trucks face their heaviest depreciation toward the end of the year. Cars declined -3.1% while trucks declined -2.6% during the month. Average pre-recession annual depreciation was continually recorded between -15% and -18%, and Black Book expects 2015 depreciation near -13.0%.



For the second straight month, cargo mini…

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Added by Black Book on December 7, 2015 at 3:47pm — No Comments

They have time...

"The have time..."

By: Alan Ram

I speak at a lot of dealer 20 Group meetings and one of the questions I ask of the Dealers at every meeting is, “do your managers listen to every sales call on call monitoring?” A reasonable question, right? The overwhelming majority of the time, here’s what I get:

“I wish my managers listened to sales calls, we probably listen to 20% of them or some other lame answer along…

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Added by Alan Ram on December 7, 2015 at 3:00pm — 2 Comments

Don't Meet and Not Meet Your Goals

How Much Time Are You Wasting?
35-50% of your time is wasted by ineffective meetings. On this week’s Hard Facts, Samantha has three steps to ensure your team stays productive and motivated.…
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Added by Paul Potratz on December 4, 2015 at 11:59am — No Comments

How To Make The Best Sales Possible For Mazda Vehicles

You might be someone who has recently started working for a dealership who sells cars, or you might be the owner of a dealership that is recently online. If this sounds like you, there are certain ways that you want to handle your business. It is important that you know how to handle your business and to guarantee that you get as many customers as possible.

 

An internet business is much different than owning a business that people walk into. The first thing is that you have to…

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Added by Kevin Lee on December 4, 2015 at 8:48am — No Comments

New Report Illustrates Proposed Legislation’s Huge Impact on Trade Values

In a newly released report conducted by J.D. Power and commissioned by the National Automobile Association, trade-in value reduction due to proposed legislation could have significant financial impact on both dealers and consumers. The “Used Car Safety Recall Repair Act” will prevent…

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Added by Chris Miller on December 4, 2015 at 8:08am — No Comments

The Future is Now: Getting to Know Today's Car Buyer

Automotive Future 

Autotrader’s recent Car Buyer of the Future study shows only 17 out of 4,002 people prefer the current car-buying process, with the rest saying they want significant changes. This means the industry needs…

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Added by Joseph Little on December 3, 2015 at 7:00pm — No Comments

This Week in Social Media

News for the Week of November 30

Snapchat Story Explorer 

Snapchat introduced Story Explorer, a unique way for users to share experiences through the eyes of the community.  With Story Explorer’s technology, after viewing a Snap, users can see more of the story simply by…

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Added by Joseph Little on December 3, 2015 at 5:02pm — No Comments

When Things Go Wrong

When Things Go Wrong

 


One of the very few things I can guarantee we all have in common, is that there will be times in our life things will go wrong. When things go wrong in your life, the first reaction might be to determine who we can place the blame on. Zig Ziglar had a wonderful saying that when you’re…

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Added by Rob Gehring on December 3, 2015 at 4:30pm — No Comments

4 Ways to Sell to Today's Socially Savvy Car Buyer

car shopping

4 Ways to Sell to Today's Socially Savvy Car Buyer

According to the…

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Added by Larisa Bedgood on December 3, 2015 at 11:51am — No Comments

Cars & Features That Fail Most Often for Drivers

According to Swapalease.com customer service reps, below are a variety of cars in different price ranges and the poor performing vehicle features/attributes that cause people to escape the lease contract.

Which Cars & Features Cause People To Get A Different Vehicle

Among all vehicles on the road, these are the vehicles and issues that are mentioned most often by drivers as a reason for wanting another car or truck:

  • BMW 4 series - seating hurts back (no…
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Added by John Sternal on December 3, 2015 at 9:52am — 1 Comment

Are You Truly Aggressive?

There is an old saying that good things come to people who wait, but better things come to those who go out and get them.

In the car business we often think of aggression as something used to control the Customer and get them to do what we want.  This kind of aggression is not good and has no place in our industry.  We certainly want to be aggressive…

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Added by David Lewis on December 3, 2015 at 8:34am — No Comments

Truck Segments Decline More Than Car Segments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

The Black Book Market Insights report this week shows that truck depreciation was actually higher than cars this past week, a milestone rarely achieved this past year. The report also highlights three-year average retention…

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Added by Black Book on December 2, 2015 at 4:16pm — No Comments

eLEND Solutions Continues Expansion: Joins DealerVault’s Premier Network; Appoints Chief Sales Officer; Doubles Office Space

Company names Pogo Parr as Chief Sales Officer and doubles office space to manage extensive growth plans

Mission Viejo, CA – December 2, 2015 – eLEND Solutions™, a technology company delivering integrated credit, identification and finance solutions to auto dealers, announced it has joined DealerVault’s Premier Network. DealerVault is a first-of-its-kind…

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Added by Crystal Hartwell on December 2, 2015 at 1:00pm — No Comments

10 Tips to Extend the Battery Life of Your Mobile Tablets

Mobile tablets are great for streamlining processes and increasing productivity; that is, until the battery dies just before the afternoon rush begins. Every brand is different, but mobile tablet batteries can last anywhere from five to twelve hours. Heavy usage and wi-fi connectivity can significantly reduce that time. Without proper maintenance, a battery with a…

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Added by Erik Nachbahr, CISSP on December 2, 2015 at 12:50pm — No Comments

New Domains .Cars, .Car, and .Auto Launching Specifically for the Auto Industry

Cars Registry makes shorter and more memorable domain names available to trademark holders exclusively through January 12

Santa Monica, CA -- December 2, 2015 – Cars Registry, a joint venture between XYZ and Uniregistry, today announced the availability of three new domain extensions: .Cars,…

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Added by Crystal Hartwell on December 2, 2015 at 12:16pm — No Comments

So today I'm going to talk sport again. Seems to be a bit of a default analogy for me... Like many Aussie kids, I wanted to one day play cricket for Australia when I was a kid. My childhood hero was …

So today I'm going to talk sport again. Seems to be a bit of a default analogy for me...

Like many Aussie kids, I wanted to one day play cricket for Australia when I was a kid. My childhood hero was Dean Jones, and of course my cricket kit was filled with all the gear exactly the same as Dean Jones. I even wore my zinc cream on my nose just like Jonesey. I remember watching him hit 145 runs in a one day, and thinking "I'm going to do that when I grow up..." So from the age of 9, I…

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Added by Dave Benson on December 1, 2015 at 7:27pm — No Comments

Are you making these mistakes on social media?

Easy Steps To Increase Sales With Social Media

Knowing the difference between social media and social media advertising will save you thousands and help you sell more cars.

On this week’s Think Tank Tuesday, learn what you need to know about developing an effective and comprehensive social media marketing strategy. Start…

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Added by Paul Potratz on December 1, 2015 at 2:41pm — No Comments

Consumers Are Taking Their Complaints to Social Media. Are You Responding?

In the past, consumers were limited in their options when they had any sort of complaint or service issue with a particular business. Those options, however, have progressed and today’s consumers have moved on from phone calls and e-mails to air their complaints. They now turn to review sites and social media in an effort to get businesses to rectify a perceived…

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Added by Paul Moran on November 27, 2015 at 8:12am — No Comments

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