It’s not an Internet Sales Manager to keep up with the surge in online leads that many dealerships are currently experiencing. It’s not additional service technicians, who are becoming increasingly scarce to hire.
Your most important hire in 2021 is…a Scan Operator. Surprised?
Although banks are more accepting…
ContinueAdded by Travis Peterson on December 10, 2020 at 1:25pm — No Comments
It’s an understatement to say this year has been unpredictable. In the last few months, showroom traffic has recovered due to pent-up demand and stimulus checks, but there’s no guarantee these levels will stay consistent. Dealers are reporting higher volumes of internet and phone leads due to changes in customers’ daily lives, e.g. people working from home and resistance to going out unnecessarily. How is your dealership keeping up with these shifts in traffic?
During the…
ContinueAdded by Bill Wittenmyer on December 9, 2020 at 12:22pm — No Comments
Veteran of CarGurus, Edmunds, LotLinx and Chrome brings record of sales and product innovation success to SureSale’s mission of helping dealerships sell more used vehicles, faster
Los Angeles, CA – December 9th, 2020 – SureSale, the universal standard for pre-owned vehicle quality, today announced that automotive sales and product innovator, Sean Peoples, has joined the company as Vice President of Sales. Peoples, who held…
ContinueAdded by Crystal Hartwell on December 9, 2020 at 12:12pm — No Comments
Innovation & Collaboration Have Driven Down Advertising Costs While Enhancing the Retail Customer Shopping Experience
PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has extended its relationship to provide digital advertising services to Asbury Automotive Group, Inc. (NYSE: ABG), one of the largest automotive retail and service companies in the U.S.
Even before…
ContinueAdded by John Sternal on December 9, 2020 at 10:23am — No Comments
We want you to be profitable and proud of what you do. We want you to have all the success that you deserve. We want you to know that it’s possible for you! That’s exactly why we started the video series, Quality of…
ContinueAdded by Damian Boudreaux on December 7, 2020 at 2:30pm — No Comments
Right about now I’m sure you’re saying, “What in the world is Damian talking about?” Well, don’t you worry friends. I’m so grateful to be able to tell you all about it. Let’s begin by focusing on YOU. To build your best business, you’ve got to find awareness in every step of your process. You’re going to have to…
ContinueAdded by Damian Boudreaux on December 4, 2020 at 2:30pm — No Comments
One of the fears dealerships have regarding digital innovations in the automotive industry is that the internet will replace phones. However, it is a well-known fact that phone leads close significantly faster than internet and social leads combined. And guess what -- fixed operations generates many of them. As a result, dealerships are placing a…
ContinueAdded by Sean Reyes on December 4, 2020 at 10:00am — No Comments
Study Showed Higher Website Traffic and Retargeting Leads Through Lower Advertising Spend
PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has completed a joint study with Facebook on the impact social marketing tools have on dealers that are more heavily reliant upon digital retailing while cutting advertising expenses.
During Q1 of 2020, Facebook and PureCars studied online and offline engagement…
ContinueAdded by John Sternal on December 2, 2020 at 10:21am — No Comments
Program Eliminates Dealers Turning Away Shoppers Who Have Time Left on Lease Contracts
Swapalease.com, the nation’s largest car lease marketplace, unveiled today its newest program aimed at helping automotive retailers whose customers are looking to change vehicle leases before the contract has fully expired. The new program, called “Mobility Leasing by Swapalease”, is a unique marketplace infrastructure dealers and OEM partners can utilize to help customers…
ContinueAdded by John Sternal on December 2, 2020 at 10:09am — No Comments
Remember when industry experts were predicting that millennials weren’t interested in owing vehicles? Turns out, they were wrong. The millennial generation with close to 80 million members is expected to account for 40 percent of all new-vehicle purchases over the next ten years, according to research by Deloitte.
All of those vehicles will need service. That’s a huge opportunity for dealership service centers – but only if they…
ContinueAdded by Philip R Spagnoli on December 1, 2020 at 9:42am — No Comments
I am in dealerships daily working with them on increasing efficiency and improving business in all departments, recently I have had a few experiences with service departments that have made me take a bit of a different view and I wanted to share my thoughts on what the real competition for your store's service drive is.
ContinueAdded by Mike theCarGuy Correra on November 30, 2020 at 12:30pm — No Comments
In our video series Quality of Life, we’ve gotten to see so much about the high-level sales process of Ali Reda. We want you to be comfortable and successful in this business, and to do that you’ve got to know that your time is…
ContinueAdded by Damian Boudreaux on November 29, 2020 at 2:00pm — No Comments
Ever walk into a McDonald’s and just watch their process at work? If not, take the time to observe next time you visit one of these iconic fast-food chain restaurants. You’ll witness employees, who average just $10.12 per hour*, move with the brisk pace, tempo, and synchronicity of a well-trained team as they interact with each other and their…
ContinueAdded by Tony Gomez on November 24, 2020 at 9:59am — No Comments
Ever walk into a McDonald’s and just watch their process at work? If not, take the time to observe next time you visit one of these iconic fast-food chain restaurants. You’ll witness employees, who average just $10.12 per hour*, move with the brisk pace, tempo, and synchronicity of a well-trained team as they interact with each other and their…
ContinueAdded by Tony Gomez on November 24, 2020 at 9:59am — No Comments
Newly-released Kerrigan Dealer Survey shows that 33% expect an increase in their dealership valuation; 47% anticipate increase in buy/sell activity; Subaru and Toyota top valuation expectations
Incline Village, Nevada, November 23, 2020 – Automobile dealers are more optimistic about the valuation of their dealerships this year than last year, according to the newly-released, second annual Kerrigan Dealer Survey. The survey…
ContinueAdded by Crystal Hartwell on November 23, 2020 at 8:03am — No Comments
If you are a car dealer, you must know how common it is to get car shoppers into your showroom. To ensure that your staff members are closing deals with customers, you must first give reasons to shoppers to accept your services. So, how can car dealers attract customers? Auto dealerships need to invest more in excellent lead generation tactics.
Luckily, we have the internet, which allows car shoppers to have…
ContinueAdded by Cynthia Madison on November 23, 2020 at 6:33am — No Comments
The retail auto business is stressful for all departments. In normal times, employees work 50+ hours per week simply to keep up with the demand from both customers and management. However, during the current pandemic, all departments are working harder than before to not only make a living but also to keep up with the expectations of their…
ContinueAdded by Sean Reyes on November 20, 2020 at 10:32am — No Comments
The future of the auto industry is expected to be more buyer-centric, flexible, and convenient.
The emergence of new technologies and the switch of customer preferences towards more sustainable solutions has brought innovative changes in the automotive world. The auto sector enters a new era of industrialization with the rise of the fourth industrial revolution. We witness a shift towards emission-free vehicles by…
ContinueAdded by Cynthia Madison on November 20, 2020 at 2:43am — No Comments
Sale of Mercedes-Benz, Sprinter, Porsche, Jaguar, Land Rover, Volvo and Acura dealerships highlights strong buyer demand in the mountain states; marks 111th Kerrigan-led dealership sale since 2015
Irvine, CA, November 19, 2020 – Kerrigan Advisors, a leading sell-side advisory firm to auto dealers in the U.S., represented and advised Lyle Pearson Auto Group of Boise, Idaho on its recent sale of five…
ContinueAdded by Crystal Hartwell on November 19, 2020 at 8:03am — No Comments
Lithia Motors acquires Sterling Motorcars luxury brand dealerships, including BMW, MINI, Rolls-Royce Motor Cars, Lamborghini and McLaren in the Washington DC market; marks 5th multi-dealership sale for Kerrigan Advisors in 2020
Incline Village, NV. November 18, 2020 – Kerrigan Advisors, a leading sell-side advisory firm to auto dealers in the U.S., represented and advised Northern Virginia-based Sterling Motorcars on its sale of…
ContinueAdded by Crystal Hartwell on November 18, 2020 at 9:14am — No Comments
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