All Blog Posts (12,645)

The Last Dance--And the Jordan Promise

Michael Jordan’s iconic shoe emblem delivers another incredible aerial display as "The Last Dance" comes to market and brings us back to some 30 years ago. Sunday Sports are gone and now for the next 5 weeks, we join Jordan and his teammates to recapture his ability to capture the world's imagination…

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Added by Jim Flint on April 24, 2020 at 1:52pm — No Comments

Why Face-to-Face Conversations are More Important than Ever

By nature, humans are social creatures. Need more proof? One of the worst punishments our legal system has come up with is solitary confinement. Not only is this dreaded by inmates, but it can also affect their mental health. Whether an introvert or an extrovert, we all crave personal interaction.

 

Like many of you, I am currently working from…

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Added by Timmy D. James on April 23, 2020 at 11:29am — No Comments

The Revolution Will Be Televised: Digitally, of course

Rebellion is a strange thing. It conjures up the image of an underdog fighting an unjust power. And yet, the word implies a considerable resistance that is often unsuccessful.

A teen going head to head with a parent (a battle of wills). The Confederacy seceding from the Union (we know how that turned out). The Rebel Alliance standing up to the Galactic…

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Added by Scott Monty on April 23, 2020 at 11:26am — No Comments

LEASE CREDIT APPROVAL RATES DIP SLIGHTLY TO 69.3% IN MARCH

Lease Approval Ratings and Consumer Shopping Habits Shift Amongst COVID-19 Pandemic

 

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 69.3% approval rate in March, a slight decline from the February rate of 72.3%.

 

March experienced a higher number of applicants with qualifications…

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Added by John Sternal on April 23, 2020 at 10:33am — No Comments

How to Choose the Best Mechanic for Your Vehicular Needs

When it comes to your car you want only the best mechanic to be doing any repairs and it can be hard to find one that is trustworthy. However, there are plenty of things that you might want to think about, including their guarantee, prices, experience, and even recommendations. These are all important factors that can help you when it comes to making the right decision about the expert that you are going to let work on your vehicle.…

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Added by Mark Simon on April 23, 2020 at 3:00am — No Comments

Give me the phone, I'll drive!

Soon, your iPhone will be your car keys.
#localsearchgroup #apple #iphone #phonekeys #marketing #digitalmarketing #dealerships

Added by Jim Flint on April 22, 2020 at 10:35am — No Comments

8 Facebook & Instagram KPIs Dealers Should Be Measuring

Having trouble understanding how your dealer's digital campaigns are performing? If so, you're not alone. This is a common challenge for dealers and advertisers in general.

To help you out, I compiled a list of key performance indicators (KPIs) that are MOST HELPFUL for dealers so they can effectively evaluate the performance of their dealer’s…

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Added by Joe Friedrichsen on April 22, 2020 at 10:30am — No Comments

Masks for Hope - COVID-19

It's the little things that we do in life that can change consumer's perception of car dealers. (Thanks to David Hudson Productions, Auto Dealer Live & Recall Masters for helping make this possible.)


Added by DealerELITE on April 22, 2020 at 9:30am — 1 Comment

Best Practices in Credit Reporting Coding In Disaster Scenarios

Below is an article written by Jenn Reid at Equifax that offers important information on customer credit for dealers/F&I and lenders. I wanted to pass along to my dealer network here so they could benefit from the information.

Given the unprecedented climate that has taken place resulting from the COVID-19 outbreak and containment efforts, we have received a large number of questions in regards to how this event impacts credit reporting particularly given the recent…

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Added by John Sternal on April 21, 2020 at 12:00pm — No Comments

ABCs of the BDC with Mike Cavanaugh | KPI Cafe Season 4 Bonus 4

Dane Saville, host of the KPI Cafe, catches up with Mike Cavanaugh to hit the high notes of running a modern BDC for automotive retail. Mike brings his background in sales and both working for and managing a BDC himself.

To make sure you never miss out on an insight, subscribe here: http://bit.ly/2lAyOMK…

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Added by Dane Saville on April 21, 2020 at 9:24am — No Comments

Flick Fusion Offers Auto Dealers Free 60-Day Trial of StreaMe Live-Streaming Video Application

Technology creates virtual connection between dealership staff and car shoppers

 

Urbandale, IA—April 20, 2020—For a limited time, Flick Fusion is offering auto dealerships a free, no obligation 60-day trial of StreaMe, its live-streaming video communications application. At a time when car shoppers aren’t visiting dealership showrooms,…

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Added by Timmy D. James on April 20, 2020 at 5:00am — No Comments

FREE DEALER RELIEF RESOURCES: Supporting Auto Through COVID-19

In a time where the whole world is living one day to the next, we’re inspired by the strength and resilience that automotive has shown through these past critical weeks. 

Influencers like …

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Added by Ilana Shabtay on April 17, 2020 at 3:00pm — No Comments

A Picture is Worth a Thousand CV Words

Not many shoppers are willing to read several paragraphs on a dealership CV pop-up, banner, link, landing page. The old saying "A picture is worth a thousand words" is quite appropriate here. We find too many examples of straight text on these pages containing…

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Added by George Nenni on April 17, 2020 at 12:56pm — No Comments

Letters From Leaders: If you're a leader of any stripe, your communication matters deeply

Anyone who idolizes you is going to hate you when he discovers that you are fallible. He never forgives. He has deceived himself, and he blames you for it." — Elbert Hubbard, 1901

Did you ever send a fan letter to someone?

Maybe you were just a teenager with a crush on a TV star. Or a Sherlock Holmes fan who addressed a…

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Added by Scott Monty on April 17, 2020 at 12:00pm — No Comments

Keys To The Car

Have you heard? More change is coming to the automotive category and the good news is you’ll be less likely to lose your keys.

Apple’s working on a new feature that will allow your iPhone to function as a key to your car. That’s right, a “CardKey” API is part of the updated operating system. It’ll allow iPhones and Apple Watches to unlock,…

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Added by Jim Flint on April 17, 2020 at 11:28am — No Comments

SURVEY: 61% OF COMPANIES FINANCING EQUIPMENT LACK MODERN PROCESS MANAGEMENT TECHNOLOGY THAT CAN BE CRITICAL TO BUSINESSES IN TIMES OF DOWNTURN

Majority of Finance Executives Report Deficiency in Sophisticated Systems to Help Manage Complex Loans and Transactions

BURNABY, BC (April 16, 2020) - Inovatec Systems Corp., a provider of industry-leading, cloud-based software solutions for all financial institutions, today announced the results of its latest survey, showing 61% of executives who finance equipment reported their organization lacks modern process management…

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Added by John Sternal on April 16, 2020 at 3:41pm — No Comments

COVID-19 Recovery Roadmap: Bold Dealer Strategies that are Paying off Big

Thu, Apr 23, 2020 2:00 PM - 3:00 PM EDT

About:

Join PureCars Founder and CEO, Jeremy Anspach, as he sits down with fellow thought leaders David Kain and Rick Ricart to discuss what recovery looks like for auto dealers as we begin to look toward re-opening from the COVID-19 Crisis. Jeremy, David and Rick will discuss the bold strategies that are paying off big for…

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Added by John Sternal on April 16, 2020 at 3:07pm — No Comments

Binary Automotive Solutions Offers Free Marketing Resources to Support Dealerships during COVID-19

Offer extends beyond Binary’s client base and is open to any dealership as a way to provide support and needed resources during COVID-19 pandemic.

 

Bedford, TX — April 16, 2020 — Binary Automotive Solutions, a leading provider of customized programs designed to help dealerships sell more vehicles, today announced they are offering free marketing campaign development, creation and support to any…

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Added by Laurie Halter on April 16, 2020 at 1:00pm — No Comments

Humbled

During times like these, it’s challenging to watch the news. The world is closing down and getting sick. Family members are being hospitalized and no one is allowed to visit. Compare that to people like my Niece Jamie Bickel who went to New York as a Respiratory Therapist to help in the fight with Coronavirus for the next two months. My…

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Added by Rob Gehring on April 16, 2020 at 10:31am — No Comments

How the Speed of Information Can Make or Break the Customer Experience

Your dealership likely spends a lot of money each month for internet leads. Are you responding to each lead within minutes? If not, you’re throwing money away.

 

Fast responses win business. According to a study from the Harvard Business Review, companies that respond to a lead within the first hour are 7X more likely to qualify that lead (defined as having a meaningful conversation with a decision maker) than those who respond even an hour later.

 

Those who…

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Added by Bill Wittenmyer on April 15, 2020 at 4:09pm — No Comments

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