Have you ever seen the show "Naked & Afraid?" Two contestants strip down, head into the wild and basically starve for three weeks until someone comes to pick them up. Every time I see the show, I wonder how the contestants can call themselves survivalists when they can't hunt or find a consistent food source.

Then recently, it struck me that the contestants are doing exactly what they're supposed to be doing: surviving.

 …

We’re back with another video in our series, Quality of Life!

Bringing you up to speed, we’ve been hearing all about the Five Pillars of High Achievement. We’ve been looking into December of 2018 when Ali…

If given three wishes by a genie to help better support our clients’ goals, I’d ask these three questions:

1. What’s your cost per sale?
2. What’s your impression share for your name?
3. How many salespeople do you have?

Sure, there are hundreds of questions to ask. Millions of data…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

This week’s Market Insights Report…

Automotive Recall Solutions Innovator Adds Industry and Technology Leader to its Executive Team

April 23, 2019, Laguna Hills, CA – Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced the appointment of…

SAN FRANCISCO, CA –April 23, 2019- — Prodigy, a unique, seamless online to in-store sales platform for automotive dealerships, today announced the release of a Spanish version of its online sales platform. The platform is built organically from the ground up in Spanish, enabling customers to research and shop online on the auto dealer’s site in their native language with proper syntax and grammar, resulting in increased leads and sales…

There are many different types of car covers available on the market, and before purchasing one, it is important to find out which cover is best suited to you and your car. You will need to ask yourself a few basic questions; These are three basic, fundamental questions, that when you can answer them fully, you will be able to select the perfect cover for your car. Where you live will very much depend on what type of cover you get. Someone living in Phoenix, for…

To solve issues within most businesses an effective way is to use a compartmentalize strategy. Back in the day this is how we could effectively work an advertising game plan.

Today with the rapid growth of digital and its constant evolution you should no longer limit your methods by separating solutions.

Let’s use SEO as an example. We estimate a dealer in the Philly DMA spends on average, $17.00 on SEO per vehicle. So, if there’s a solution that…

Many of us will at some time own a vehicle that will come to the end of its useful life and the only way to dispose of it is to a scrap yard or parts breaker. So how do you get the best price for this scrap car? Are there any tips? Or should you just take what you can get and feel lucky?

The answer is knowing the demand for the spare parts that…

For some, this is Good Friday. For others, it is TGI Friday (I don't mean the restaurant).

What's the deal about Fridays?

mmYeah. So, here we are at the end of a week. For many that brings a sigh of relief. In fact, I…

-By Sally Whitesell For AutoSuccess Magazine

Your phone is ringing. It’s your most important customer calling.

Your dealership has spent a lot of money to get the phones to ring. Every poorly handled call is a lost opportunity that you can’t afford. When service advisors – who are already working at a frenetic pace – answer the…

Many dealers struggle with getting customers to bring their vehicles in to take care of recall issues. The fact that the average recall completion rate is around 75 percent, tells us that standard recall marketing campaigns aren't as effective as they could be.

Your customers either aren't getting the message, or they set it aside and forget…

On any given day, weathercasters in our area predict a 20% chance of rain. It’s a safe bet with a one in five chance of being correct.

In an industry that tends to reward “Strong Wrong” more often than “Soft Right,” the bold and the brave may tell you that they can predict your sales with amazing accuracy via their proprietary…

Pollution became a matter of great importance in the past few years, considering the impact it has on thousands of millions of people. The inhabitants of the most polluted countries suffer health issues that drastically reduce their quality of life. Waste, which is produced from anthropogenic activities, can ultimately impact the food chains of a country by damaging the soil and groundwater.

The elements that contribute to polluting the soil and groundwater are numerous, but the most…

This week, Jeff covers three points about this maximizing this upcoming season of holidays and events. The service drive is the busiest during this time of the year, so how do you maximize each customer? Are the holidays and events an excuse, or a potential opportunity? Stay tuned to find out some key tips going into this season. Copyright 2019 Wm Jeff Cowan

Website: automotiveservicetraining.com

Click HERE…

Notifying customers when they are due for service is an obvious—yet crucial—part of any dealer’s marketing strategy. Unfortunately, not all notifications get the same results. Many well-intentioned efforts are too little, too late, and don’t have a solid strategy. And breaking through to…

Notifying customers when they are due for service is an obvious—yet crucial—part of any dealer’s marketing strategy. Unfortunately, not all notifications get the same results. Many well-intentioned efforts are too little, too late, and don’t have a solid strategy. And breaking through to…

Check bike information and registration details with Owner Details, RTO, Insurance, Make model, etc. fills registration number of bikes in history tool and download history or bike online. https://vehiclehistory.in/bike-report

Users Voted on What They Believe are the Top Vehicles for the Summer Months Based on Location

Swapalease.com, the nation’s largest car lease marketplace, today announced their selections on the “top vehicles for the summer season.” Swapalease collected data from users in top markets on which vehicles they prefer to lease for the summer months based on their location.  There has been an increase in users searching for a variety of leases pending the upcoming…

In last week’s video from the series,…