It’s a sad fact that current recall repair compliance rates are so abysmal. Most dealers know it., the Feds know it, state governments know it, and the manufacturers know it. Resolving this recall crisis starts with a notification.  But, people simply don’t read recall notices, they discard them as junk mail.

For those that do read them, a second problem…

These days, customer experience is a vital part of the car buying process. And, the first part of that experience is your dealership’s appearance in the eyes of your customers, both on and offline. Sadly, I see far too many lots that are poorly presented – they look terrible. I’m sure you have seen them and know what I mean – dirty, poorly-presented inventory, ugly banners…

Discover The Secrets of the Happiest and Most Prosperous People In The World 

You Don’t Have to Do It Alone???

Summer is officially here! For many of us, that means business is booming, challenges arise, and we can feel easily overwhelmed. This week, Jeff discusses a three-step solution to staying on top during summertime and maximize your time on the drive. The bottom line is that we can't change reality- we can only embrace it! Copyright 2018 Wm Jeff Cowan

Website: automotiveservicetraining.com

Click HERE to…

One of the things I’ve been able to do over the years is accepting the fact I’ll never achieve perfection. However, I constantly look at myself seeking areas for me to improve. Many times I share imperfections with the hope that others might learn from my experience developed over the years. 



I started Fixed Performance…

In the old days, if consumers wanted to buy a product or find specials, they turned to the Sunday paper, the radio, or simply visited their local store. Then, the Internet appeared, and everything changed. It became incredibly easy for consumers to find information and, at the same time, gave marketers more ways to push their messages to consumers. But now it seems as if we…

On average, dealers capture just half of the necessary service work that needs to be performed on vehicles that come into their service lanes. This is a big leakage point that has a direct impact on service revenue. It also offers tremendous untapped potential.

In addition to acquiring new service customers, it’s important to focus on maximizing service…

Customized searches, understanding buying power & pre-approvals can move the sales needle

Pre-approvals and credit checks remain a critical component of the automotive shopping process. Equifax Inc. (NYSE:  EFX), a global information solutions company, unveiled…

 Luxury Performance SUV/CUV: +34%

**Led the way in growth in May 2018 and interest was 10% higher than May 2017

Compact Performance: +18%

Luxury Coupe: +15%

Luxury Performance: +15%

Luxury Performance Sedan: +14%

Share of Interest percentage increases compared with previous month

Reasons Why Interest in Luxury Sports Cars is Falling Compared with Luxury Utilities

• Back in 2016,…

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?

Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at…

Are the headaches associated with bringing vehicles up to certified pre-owned (CPO) program standards worth it? For dealers, there’s certainly more work, money and time involved with finding, reconditioning and certifying vehicles for CPO programs.

On the surface, it may seem like the higher margins don’t really justify the higher cost of reconditioning and manufacturer…

When it comes to loan there is nothing better an option you can have than a car title loan. There are various factors that clearly states that car title loan is a very handy medium to opt for because the benefits that a borrower gets with it are remarkable. So if you are in need of quick money because your financial situation is not sound then you must find a…

Struggling with getting the presentation? Or even struggling with up-sells? The key is to reassure your customer that they are in the right place, at the right time, with the person who can get the job done. Stay tuned to hear exact word tracks for this technique, tips to get the sale, and increase your up-sells! Copyright 2018 Wm Jeff Cowan

Website: TheJeffCowan.com

Click here to watch!…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

CRM driver’s license scan and advanced analytics reduce unwanted threats,

even before the test drive

Criminals are becoming more creative in their approach to commit synthetic ID fraud. According to the Federal Trade Commission, 1.7 percent of identity fraud complaints indicated that auto loans or leases had been generated fraudulently¹, up from 0.8 percent in 2015.…

There are two main types of aviation fuel. Commonly known as “jet fuel”, aviation turbine fuel is used in dozens of countries and hundreds of locations worldwide. There’s also aviation gasoline, usually known by its shortened name of Avgas, or sometimes known as “aviation spirit” in the UK. This is used in plane engines that run through spark ignition.

Both airline industry bodies and military aviation users issue detailed specifications for their fuels, which have to be followed by…

Listen to Sally Whitesell speak about the importance of making a positive impression on the AutoSuccess podcast:…

Albany, NY – June 18, 2018​ – Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with Vitu, Motor Vehicle Software Corporation’s (MVSC) market-leading national electronic tax, title and registration platform for automotive dealerships (known as “DMVdesk” in California). Through its integration program, Open/Mate, Auto/Mate customers who use the Vitu platform can now perform processes in real-time – such as pull…

In 2014, due to safety concerns, Toyota issued a recall notice for a power inverter on its popular Toyota Prius. Nothing abnormal. But for the fact that, even after the recall was fixed, customers continued coming in with issues – hundreds of them – and that’s when Roger Hogan’s dealership decided enough was enough. According to…

Almost half of a dealership’s sales customers never return for their first service appointment – that’s a hefty chunk of a dealer’s lifetime service potential! What causes this pattern in car buyers, and how can you channel more of them from your showroom to your service lane? AutoLoop surveyed our subscribed dealers and their customers, and we discovered vital insights that…