Our owner has over 20 years of experience in the Staffed Event and Direct Mail industry, and we believe in operating under the Pinnacle Sales Core Values at all cost. We've watched many new competitors join the …

JIM ZIEGLER NEEDS YOUR HELP ... THIS WEBINAR IS COMING UP THURSDAY  AND I AM ASKING MY FRIENDS TO HELP GET THE WORD OUT. PLEASE, RE-POST THIS EVERYWHERE AND INVITE YOUR FRIENDS AND CONTACTS TO SIGN UP FOR THIS WEBINAR... THANKS -…

Urbandale, IA--April 3rd, 2017--Flick Fusion, the auto industry's leading video marketing services provider, today announced that Advantage Dealer Services (ADS) has significantly boosted key metrics in email marketing campaigns with the addition of Flick Fusion videos. Compared to email marketing campaigns sent without video, video emails increase open rates by 20 to 30 percent, click through rates by 20…

Is data your best friend or your worst enemy?

Why do I ask? Well, if you work in a dealership, chances are good that you either review or are responsible for creating reports on a regular basis. For principals and managers, reports reveal important information such as how many units your dealership has sold this month, how many customer-pay ROs you've…

I just got off the phone on one of my phone coaching clients that's on my Train Retain Sell System.

Btw, if you haven't got a coaching call booked in with me for this month, you absolutely need to do it and I’ll tell you how to get one for FREE at the end of this article!…

In this day and age, charging electronics are among the most used kinds of electronics that we use. This is because most of the devices that we use on a daily basis can be taken with us wherever we go and as a result, they’re going to run out of power, so they must be recharged. What matters the most about charging electronics is to find the most convenient and efficient way for charging your devices. Since charging is so important, it's also important to know what kinds of electronics…

Auto dealerships are constantly focused on team building to reduce employee turnover and increase sales. But, it can be daunting to find good salespeople and service associates who will drive revenue and have good customer service skills to improve your Customer Satisfaction Index (CSI) Scores.

That’s why auto dealers need tools to ask the right interview questions to…

The license plate is something that is merely related to your national identity and is a representative of your vehicle among the others. So, it can be said that in the world of vehicles the license plate is like an identity card to the people. If someone commits a crime accidentally or even by choice, the first thing that is taken off as a notice is the identity of the person and is entered in the records to keep track of the other activities of criminals. Similarly, if your car becomes a…

A car is a place where you can quietly hear a music but when your car stereo system showing some problem and you can hear any awkward sound from it then it needs to be repaired. You can do this by yourself if there is no major problem, therefore, to go to any mechanic firstly try to solve it by yourself. You should need to check the common things of the radio and amplifier.

Firstly, you should need to open the stereo system by the specially made tools for it. Never try any other…

A 78 year old famous baseball couch filled the auditorium in 1996 at Chris Sperry’s first of many American Baseball Coaches Association conventions. What John Scolinos spoke about was more than baseball. For his whole speech Coach Scolinos wore a strung up home plate around his neck and after his lengthy introduction, dived into the meat of his speech. As he pointed…

Today’s customers are expecting quick and efficient service when they need it. That’s why it’s a bit of an obstacle to overcome the common phone request from customers looking for a trade value on their car. We’ve all heard that it’s ideal to get the customer’s into your dealership in person for such appraisals because a more controlled environment can be very…

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Newcomers to the sales team may often be steered off course by negative salespeople who perhaps are jaded from their many unsuccessful attempts in the field or…

Understanding the advantages of consumer leasing for your dealerships, sales team, and your customers if crucial for a successful and profitable increase in gross sales. While leasing is not for every customer, knowing when to confidently and professionally present consumer leasing as an option to customers will certainly maximize your selling potential.…

Urbandale, IA--March 30th, 2017--Flick Fusion today announced that COO Tim James will be speaking at the 22nd Digital Dealer Conference & Exposition in Tampa, FL. On Wednesday, April 12th at 2:30 p.m. James will present "Mastering Google's Five Critical Micro Moments with Video -- Creating a Video Marketing…

The “New” Law Of The Land!

As long as I can remember warranty parts prices were calculated by taking dealer cost and adding 40% markup. Now in…

As published in Fixed Ops Magazine~

Have you ever put a price tag on each of your service advisor’s chairs?  Well, you should! It’s probably worth much more than you realize. This chair has the potential to be the most valuable seat in your dealership. Just think about it. The person in this chair gets more selling…

When it comes to marketing attribution, there’s one vital activity that even the most advanced algorithms and technology cannot interpret – inaccurate human input. While no CRM system can provide you with accurate marketing attribution, it contains data that is invaluable to the process. Because getting accurate data into your CRM is the first step toward attribution,…

So many times business owners focus on the conversion or lead factor of their analytics. While this provides some insight into how successful your marketing campaign in, there's one crucial piece that you should be looking at.

Watch this week's Think Tank Tuesday to figure out what you've been missing in your analytics.…