In my last blog I discussed micro-moments – the critical moments, as defined by Google, in a customer’s car buying journey. I also covered the importance of having a strategy that caters to and attracts a customer’s attention at each touch point.
The 5 moments Google defines as important are: Which car is best? ; Is it right for me? ; Can I afford it? ;…
ContinueAdded by Timmy D. James on March 24, 2016 at 8:58am — 1 Comment
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…
ContinueAdded by Black Book on March 23, 2016 at 2:01pm — No Comments
Are You Listening?
One of the most important skills our dealership team needs to develop is the art of listening. I am confident all of us at one time or another had our significant other question if we were listening. Many of the times my wife has asked me that question and I answered no. This just illustrates that it is an area…
Added by Rob Gehring on March 23, 2016 at 11:58am — No Comments
It's time to increase your potential
A low self esteem and a lack of self confidence can cause you to doubt yourself, limit your potential, and even your income. You can change your outlook and your attitude by make a few adjustments in your personal and work life.
On this week's Think Tank Tuesday, I’m sharing 5 simple steps to change your outlook and…
ContinueAdded by Paul Potratz on March 22, 2016 at 3:30pm — No Comments
Are you having your best Fixed Operations year ever or at least one of your best years? You should be. Think about it. If people are not buying new cars then they are keeping the ones that they have, putting more miles on them, needing more services, needing bigger…
ContinueAdded by Jeff Cowan on March 22, 2016 at 12:24pm — 2 Comments
Albany, N.Y. – March 22nd, 2016 – Auto/Mate Dealership Systems today introduced a completely redesigned payroll application for auto dealers, located within the Accounting Suite of its dealership management system (DMS). The new payroll application includes a host of new features that streamline and expedite the payroll process.
"We asked our customers and prospects what their biggest challenges were when they process payroll, then…
ContinueAdded by Mike Esposito on March 22, 2016 at 11:14am — No Comments
Whether it’s an unhappy customer in the service drive because the repair is taking too long; or a customer in sales for 4 long hours attempting to buy a car and less than happy as a result; or a customer making a post-purchase call to report issues with a vehicle they just purchased; dealership managers can sometimes feel as if they are constantly putting out fires and that…
ContinueAdded by Mike Gorun on March 22, 2016 at 8:56am — No Comments
Urbandale, IA--March 21st, 2016--Flick Fusion and WheelsTV announced today that the two companies have formed a strategic alliance that will increase the distribution of Flick Fusion's VIN-specific vehicle inventory videos to auto dealerships nationwide. Effective immediately WheelsTV is leveraging Flick Fusion's SmartFlicksTM technology platform to expand the virtual test-drive product offerings of its…
ContinueAdded by Timmy D. James on March 21, 2016 at 11:17am — No Comments
Timonium, MD – March 21st, 2016-- Helion Automotive Technologies, a leading provider of information technology (IT) solutions to auto dealerships, warns that the biggest security threat to auto dealerships is the employees. International crime organizations are targeting auto dealers, among other service businesses, with sophisticated and targeted email scams designed to trick unwitting employees into performing actions that…
ContinueAdded by Erik Nachbahr, CISSP on March 21, 2016 at 10:55am — No Comments
Snapchat is a major tool for reaching customers in the 18-24 age range. Many marketers and business owners are still learning the full power of Snapchat how it can creates a stronger brand through social engagement.
On this week’s Hard Facts, get tips and tricks for how to infuse Snapchat with your current marketing strategy and reach more shoppers than ever. …
Added by Paul Potratz on March 18, 2016 at 3:43pm — No Comments
Added by James Jones on March 18, 2016 at 3:02pm — No Comments
In September 2015, AutoNation CEO Mike Jackson announced that AutoNation would discontinue selling any vehicles – new or used – with open recalls. This new policy includes not just those vehicles intended for retail, but also vehicles headed to wholesale buyers. The decision, while admittedly costly, is one that Jackson believes is the right decision as consumers buying…
ContinueAdded by Chris Miller on March 18, 2016 at 7:59am — No Comments
Siri is a virtual personal assistant that allows iPhone users to use their voice commands to operate their devices. This was first introduced with the launch of iPhone 4S and was believed…
ContinueAdded by Shawn Clark on March 18, 2016 at 6:28am — No Comments
Added by David Metter on March 17, 2016 at 11:57am — 1 Comment
It’s inevitable. Businesses grow and, as they do, many look for ways to automate processes. Dealerships do it with auto-responders. Many companies have automated phone trees which circle you around pressing 1s, 2s and 3s, driving you mad as you can never reach a live person for help. Customer service inquiries are responded to by e-mails you cannot reply to. Is it just me or…
ContinueAdded by sara callahan on March 17, 2016 at 9:12am — No Comments
Buying any new or used car is a big undertaking. Alongside the financial commitment that a new vehicle will entail, you will need to consider the practicalities of your new vehicle. For instance, do you regularly need to rive off-road or are you particularly concerned about accidents and the risk of injury when driving? Environmental concerns are important to many people; this has led to the rise of the hybrid and the all electric vehicle; the majority of manufacturer’s has something to…
ContinueAdded by Kevin Lee on March 17, 2016 at 4:10am — No Comments
Are you struggling to pick the right car for your business? Here are some tips to selecting the perfect car for you. https://ukfleetsolutions.wordpress.com/2016/03/17/choosing-the-right-car-for-your-business/
Added by Graeme Parker on March 17, 2016 at 4:06am — No Comments
Jaguar is known as a prestigious make; they have been existence for many years and have established a reputation for building vehicles that offer both luxury and high performance. They are responsible for many iconic vehicles such as the E-Type Jaguar; in fact they are often used by heads of state as they offer comfort and performance; in case of a threat.
Vehicles with these credentials; however, do not come cheaply. Part of the appeal of owning a Jaguar is the high standard of…
ContinueAdded by Kevin Lee on March 17, 2016 at 3:45am — No Comments
The world of technology is changing fast; here's what dealers need to know:
1) In 2015, there were 18.2 billion devices connected to the Internet. By 2020 that number will increase to over 50 billion devices, or 2.5X the current amount
(Source:…
ContinueAdded by Erik Nachbahr, CISSP on March 16, 2016 at 4:02pm — No Comments
How well do you adapt to new techniques for improving sales? Are you up-to-date on the latest buying trends of the ever-growing women buyers’ market segment? Are you confident your departments meet the needs of women, who now buy half of all cars and influence 80% of the purchases?
Adapting to change to Surge ahead of the Competition
Today’s information-driven world allows dealerships to collect and analyze customer intel to help fine-tune sales and service…
Added by Anne Fleming on March 16, 2016 at 12:40pm — No Comments
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