All Blog Posts (12,619)

Quality Over Quantity for Social Media Success

Sprinklr’s recent study on “Top Car Brands in Social” revealed that while BMW has the largest audience, Rolls Royce has what they consider to be the best social content, with the highest rate of engagement.



Any dealer can achieve similar success in social, regardless of…

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Added by Amanda Meuwissen on August 5, 2014 at 10:51am — No Comments

Finally, Something Worth Watching

Do you remember the last time you were excited to watch a commercial on television? If you're like most people, that probably never happens. Over 50% of new automotive shoppers are more likely to watch your commercials when you use…

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Added by Paul Potratz on August 5, 2014 at 10:43am — No Comments

What Mode is Your Dealership Operating In?

This article was written byJoe Basil and was originally published on the NCM Institute Up to Speed blog

gearshift

As the great recession started to unfold in 2008 and 2009, gasoline prices rose above four dollars a gallon, the banking and housing industry began to collapse, unemployment rose and auto sales fell off the charts. Those dealerships that came…

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Added by Garry House on August 5, 2014 at 10:30am — No Comments

For Immediate Release

TECHNOLOGY HOLDING COMPANY TO CHANGE THE ENTIRE INDUSTRY

August 5, 2014, California, Already working with a start-up that will change the consumer world as we know it. Imagine a battery that will keep your smart phone charged for 30'days. What would it be like to power your entire house(Or Dealership) off the grid for less than $200 a month, including heat? Now, think what it would be like doing this with absolutely no fossil…

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Added by John Fuhrman on August 5, 2014 at 10:15am — No Comments

Improve your Community and Sell, Sell, Sell!

 It started for me early.  Social selling that is.  I was working on a project for a hospital charity about a dozen or so

people turned out.  Painting the walls in the old building and the guy next to me, in conversation, asks, “What do you do for a living?”.  Of course I said I sold cars…  About an hour later as we were “admiring” our handy work… another…

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Added by Craig Darling on August 4, 2014 at 2:01pm — No Comments

Bland Text E-mail Causes Fights & Ruins Relationships!

Basic text email absolutely stinks for many of the applications we typically use it for in the automotive industry. There, I said it! Do I have your attention now?

There’s a reason I’m saying this and I think you’ll agree after hearing me out. The fact of the matter is, text communication causes fights. When is the last time you sent your wife, girlfriend, husband, or boyfriend a text message that was completely taken out of context? For me it’s daily, sometimes, even…

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Added by Alan Ram on August 4, 2014 at 12:30pm — 3 Comments

Developing a Successful Automotive Sales Team

What do I have to do to develop a great sales team?

An ideal sales team of veteran salespeople would allow each dealership to maximize revenue.  In reality, sales departments experience a high level of turnover.  As a result, there is no easy answer to this question.

Focusing on what we can’t control while ignoring what we can is a pathway to frustration and declining success.  Fearing turnover is no excuse for not investing in training your sales staff.  A…

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Added by Stephanie Young on August 4, 2014 at 11:30am — No Comments

That Fifth Week Of The Month Market

Hello and welcome to this week’s edition of Beggs on the Used Car Market, with data and analysis from Ricky Beggs of Black Book. 

 

Another month has passed and the overall movement this past week took pretty much the same direction as the previous four weeks. About the only difference is the level of declining amount continues to get larger week over week.

 

Looking at…

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Added by Black Book on August 4, 2014 at 11:20am — No Comments

Auto/Mate's Director of Human Resources, Dave Druzynski, to Present at MTADA 100th Anniversary Convention

ALBANY, N.Y. – August 4th, 2014 – Auto/Mate Dealership Systems (http://www.automate.com) today announced that Dave Druzynski, Director of Human Resources at Auto/Mate, will present "How to Avoid the Costs of a Bad Hire" at the upcoming 2014 Montana Auto Dealers Association (MTADA) 100th Anniversary Convention in Helena, Montana.

Druzynski's presentation is designed to help dealers understand the true costs associated with poor hiring decisions,…

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Added by Mike Esposito on August 4, 2014 at 7:57am — No Comments

You Just Might Be A Dinosaur

Millions of years ago dinosaurs became extinct. They became extinct for one reason only, a failure to adapt to a changing environment. Not all dinosaurs became extinct. Many, according to scientists evolved and became the birds that soar in our skies today.

The theory is a massive meteorite struck the planet, changing the environment dramatically. This new environment made it difficult, no impossible to survive without adapting.

Metaphorically…

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Added by Mike Stoner on August 4, 2014 at 4:15am — 3 Comments

Infinit's Q50 Eau Rouge Concept

Has anyone seen the Infiniti Q50 Eau Rouge Concept? 

Infiniti's concepts keep getting better and better. The performance version of the Infiniti Q50 shown through…

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Added by Jonathan Morales on August 3, 2014 at 10:30am — No Comments

Differentiate your Business!

Differentiate - Differentiate -Differentiate

It's essential to give your customers good reasons to come to you rather than going somewhere else.  You must differentiate with something that matters to your market, product and your customers. You might offer a…

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Added by Lizelle Landino on August 1, 2014 at 5:05pm — No Comments

University VW Mazda in Albuquerque, NM strives to make car buying fun!

Randy Price owner of University Volkswagen Mazda

For some time, Randy Price was reluctant to follow in his father’s footsteps as a car dealer, even…

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Added by MANNY LUNA on August 1, 2014 at 6:00am — No Comments

Dealers: Don't Ignore Online Reviews

Trust is your business's biggest asset today. With the ability to easily publish reviews of businesses, products, and services, customer satisfaction is more important than ever before. Because one of the first things a potential customer does before visiting you in person is search for reviews…

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Added by Timothy Martell on July 31, 2014 at 4:22pm — No Comments

J&L Marketing Announces New Company President

FOR IMMEDIATE RELEASE

Contact: Cathy Dupont

Assistant, National Accounts

cdupont@jandlmarketing.com

(800) 346-9117

 

J&L Marketing Announces New Company President

Jamil Zabaneh brings to new role years of experience as Vice President of National Accounts…

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Added by Scott T Joseph on July 31, 2014 at 11:44am — No Comments

Your Sales Team & Live Chat Associates Are Not That Different

The conversations your sales team has with your customers often dictate whether they’ll purchase or not. That’s why having a sales team trained in customer service is so important. 

Your standards should be exactly the same for your live chatting team. But how are their conversations even remotely similar?

The Greeting

As the saying goes, you only have ONE chance to make a good first impression. You have to make it count! Your…

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Added by Lisandra Ramos on July 31, 2014 at 11:30am — No Comments

A Simple Solution to Showrooming

Bob is on his lunch break. Lately, he has been drooling over the latest high-tech camera so he decides to make a quick trip to Best Buy to check it out. He walks into Best Buy and heads to the camera department. Once there, he finds the camera on display, but no employees are in sight to explain it to him. He picks it up,…

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Added by Misti Miller on July 31, 2014 at 10:35am — No Comments

Fixed Ops: The Scramble for Technicians Begins

In May I wrote a blog article explaining how employee retention in service will become increasingly important due to many factors. Apparently, that’s becoming true faster than even I thought. Auto Remarketing published an…

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Added by Richard Holland on July 31, 2014 at 10:00am — No Comments

Do you want to prosper?

Greetings friends,  

 

Ask your team, "Do you want to prosper?" They will most likely tell you, "Of course we do!" When you ask the same people, "How are you going to prosper?"  The answers become very unclear.

 

Everyone wants to prosper. The real question is how do we accomplish the goal of becoming prosperous? Click the link…

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Added by Rob Gehring on July 30, 2014 at 4:34pm — No Comments

End of Month: Are you ready?

The end of month is here and if you’re excited and ready to embrace it chances are you are having a good month.  If you are on the other end of the spectrum, well then most likely you have already given up.

If you have been trying to find the “secret” to massive success by “hoping” that it will arrive on your “someday ship”…                           



What…

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Added by Joe Clementi on July 30, 2014 at 12:52pm — No Comments

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