All Blog Posts (12,619)

JUNE USED VEHICLE DEPRECIATION MORE THAN DOUBLES COMPARED WITH MAY LEVELS

According to Black Book® data, the average price of a used vehicle for model years 2009-2013 overall saw larger depreciation in June compared with the previous two months, signaling typical summertime patterns. Average segment prices saw -1.0% depreciation in June compared with May levels of -0.4%. Domestic cars changed -2.0%; import cars changed -1.4%; domestic trucks changed -0.5%; and import trucks changed -0.8%. Average pre-recession depreciation is historically between -1% and -2%…

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Added by Black Book on July 8, 2014 at 10:17am — No Comments

The Recruiting Campaign-Brand Image Correlation

In most markets, those seeking jobs are also those buying your goods and services.   So how should companies engage with these candidate/consumers while navigating changes in shifting age demographics, new recruiting tools and the desire for a…

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Added by Stephanie Young on July 8, 2014 at 10:13am — No Comments

3 Ways to Stay on Top of Your Live Chat Game

Live chat can be a great way to generate leads and build lasting relationships with your shoppers. When customers click to chat, they want knowledgeable associates that will answer their questions and build their trust. However, that’s not always the case...and the worst part is you could be avoiding it!

Today I’ll be sharing three ways you can make sure your managed chat team is giving the kind of customer service that knocks your shoppers’ socks off. For the…

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Added by Lisandra Ramos on July 8, 2014 at 9:05am — 1 Comment

Market Activity Despite Slow Holiday Week

Welcome to this week’s edition of Beggs on the Used Car Market, with insights and analysis of the used car market from Ricky Beggs and Black Book. It was an abbreviated week of wholesale activity. The car segments came in at -$45 which is right around the change levels of the previous nine weeks. The lone segment that caught my attention was the Entry level Cars at -$37 or -.52%. The previous week this…

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Added by Black Book on July 7, 2014 at 11:48am — No Comments

What you see is important

What do you see when you look in the mirror?

If you don't see the diamond,…

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Added by Tim Marvel on July 7, 2014 at 11:13am — No Comments

Don’t Tarnished Your Brand with Bad Recruiting

DIY recruiting campaigns can be cumbersome and time consuming, but it can also put a strain on your company image.  There is a growing chasm between company and candidate satisfaction with recruiting…

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Added by Stephanie Young on July 7, 2014 at 10:30am — No Comments

Autosoft offers great OEM integration for Toyota Dealers

WEST MIDDLESEX, PA – April 30, 2014 – Leading dealer management system (DMS) provider Autosoft, Inc., (www.Autosoft-asi.com) announced today that Autosoft FLEX DMS has been approved for integration with Toyota Motor Sales, U.S.A.

“Toyota dealers can now benefit from the affordable, feature-rich Autosoft FLEX DMS that helps them operate their dealerships comprehensively and yet more…

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Added by Mark Begley on July 6, 2014 at 10:47am — No Comments

The Rise of the Sales Scientist by Drew Spink

The rise of the sales scientist is a reality as we see a far more scientific approach to driving sales,especially relating to all aspects of the car sales industry now and moving forward into the future. The automotive industry needs to consider the reality that in the monetary sales arena they have not kept pace, as younger professionals opt for careers that offer far more…

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Added by Drew Spink on July 6, 2014 at 8:51am — No Comments

The Top Ten Traits of Sales Superstars by Drew Spink

I started selling cars at the tender age of 16 and I bought and sold my first car while still studying at school. I can clearly remember and recall the great feeling of making my first profit. As I watched the taillights disappear down the driveway I realized I was on my own journey to a career in sales.

I grew up in the automotive industry and cars and people…

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Added by Drew Spink on July 6, 2014 at 8:46am — No Comments

True Confessions of a Car Salesman by Drew Spink

I love my profession and when I started my sales journey I wanted to make a career out of retailing motor cars as opposed to viewing it as just another job. The road I chose to travel was one that involves the following, discipline, business morals, and a code of conduct coupled with the highest levels of ethical standards. The automotive business is renowned for…

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Added by Drew Spink on July 6, 2014 at 8:43am — No Comments

The Automotve Road Less Travelled by Drew Spink

The Automotive Industry has certainly been through an obstacle course of metal testing challenges in 2014.

The fact that dealerships have seen a decline in footfall and far less visits to the showroom floor has impacted on sales and staff morale.

The reality is the purchasing journey has changed totally. The industry has to start changing and adapting…

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Added by Drew Spink on July 6, 2014 at 8:38am — No Comments

The Automotve Road Less Travelled by Drew Spink

The Automotive Industry has certainly been through an obstacle course of metal testing challenges in 2014.

The fact that dealerships have seen a decline in footfall and far less visits to the showroom floor has impacted on sales and staff morale.

The reality is the purchasing journey has changed totally. The industry has to start changing and adapting…

Continue

Added by Drew Spink on July 6, 2014 at 8:38am — No Comments

The Impact Of Social Media On Automotive Advertising - Yesterday, Today and Tomorrow!

Technology driven solutions are changing the automotive advertising industry even as I write this post. During my 35 plus year career in the auto industry I have observed the shift from newspaper, direct mail, radio and TV to email, text and internet based communications to sell cars and service. Why then are so many auto dealers surprised when I tell them that the next generation of car buyers will rely on social media and consumer generated content vs. today's more dealer centric marketing… Continue

Added by Philip Zelinger on July 3, 2014 at 2:28pm — No Comments

Released: The 2015 Mustang Informational Guide

Local Mustang Forum Reveals the 2015 Ford Mustang Packaging Guide. 

For Ford enthusiasts myself, getting a peak at the Mustang Packaging Guide for 2015 before the crowds is always great! Originally released on several online Mustang Forums like …

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Added by Jonathan Morales on July 3, 2014 at 1:26pm — No Comments

Combat is a Leadership Laboratory

US Flag

Combat is a leadership laboratory. That laboratory is a proving ground for veterans like Leif Babin, who shared his insights on leadership and teamwork at last Fall’s Driving Sales Executive Summit. A former Navy SEAL and co-founder of management consulting firm, Echelon Front, LLC, Babin gave an inspiring keynote address where he translated his experiences as a SEAL and SEAL Officer…

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Added by Garry House on July 3, 2014 at 10:30am — No Comments

Still advertising like it's 1944?

1944: "Dumb Bombs" and the Saturation Method.

According to Wikipedia, in WWII, it took 108, B-17 bombers, and 648 bombs (retro named "dumb bombs") to guarantee a 96% chance of getting just two hits inside a 400 by 500 ft area. That's a huge area and still only 2 hits…

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Added by Chuck Scalies on July 2, 2014 at 2:55pm — No Comments

Will You Be Watching Fireworks or Making Your Own This 4th of July?

Happy Fourth of July!

I love the 4th of July and everything it stands for. It is the pinnacle of summer. It’s family, it's friends, and it's fun.

From the celebration of the very first one, our forefathers new the 4th of July would be a date that would be celebrated indefinitely. As a matter of fact, John Adams, in a letter to his wife Abigail, said this about the 4th of July, once the declaration of independence was signed and passed by the continental congress. "I am…

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Added by Jeff Cowan on July 2, 2014 at 2:30pm — No Comments

All-New 2014 Mazda3 Sedan & 5-Door Hatchback Models

Video Review of the 2014 Mazda3 Models by Ramsey Mazda.

The team at Ramsey Mazda reviews the 2014 Mazda3 5-Door Hatchback and Mazda3 Sedan model and all of their new innovative technology and safety features. The SkyActiv technology featured in the 2014 Mazda CX-5 has been introduced into the Mazda3 lineup with two very…

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Added by Jonathan Morales on July 1, 2014 at 4:00pm — No Comments

Toyota's Focus On 24-Month Lease Terms

The 36-month lease has long been the norm in auto leasing circles, but Toyota and Chrysler are beefing up their 24-month lease offerings. According to a report in Automotive News:

     "Toyota is seeing a strong shift into two-year leases this year, a trend that promises quicker customer turnarounds   and fuller used-car inventories down the road. At Toyota…

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Added by John Sternal on July 1, 2014 at 1:09pm — 3 Comments

Wrong Way And Right Way To Do Video Testimonial

Video testimonials are an excellent way of displaying your brand's authority, and can directly influence a purchasing decision for a potential shopper. Viewers of your testimonials want answers to specific questions about previous shopper experiences. If your dealership currently does video testimonials or if you are considering them, then you may be interested to know that there is as a wrong way and a right…

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Added by Paul Potratz on July 1, 2014 at 10:07am — 1 Comment

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