ALBANY, N.Y. – May 5th, 2014 – Auto/Mate Dealership Systems (www.automate.com) announced today that results from its Spring survey reveal that more than half of auto dealers have customer loyalty or rewards programs in their dealerships, and another 20 percent have plans to implement one soon or are "thinking about it." Additionally the dealers weighed in on what they believe are the top factors that contribute towards building a loyal customer…
ContinueAdded by Mike Esposito on May 5, 2014 at 10:51am — No Comments
http://www.automotivedigitaltraining.com 856-546-2440
http://www.dealersynergy.com ;
Car Salesman "Ups" A Waitress & Sells 2 Different People Cars & Sets 4 Additional Appointments For Future Car Sales!
Sean V. Bradley, CEO of Dealer synergy recently conducted a training session at Roswell Honda in New Mexico and inspired a fledgling…
ContinueAdded by Sean V. Bradley on May 5, 2014 at 9:00am — No Comments
John Mocadlo of Barberino Nissan, Joins Can U Sing USA as a Final Judge!
One of the most popular events on the East Coast has gained one of the most recognized general managers (John Mocadlo) as Final Judge for the Can U Sing USA Competition to be held from April 27th through…
ContinueAdded by Jonathan Morales on May 5, 2014 at 8:00am — No Comments
Added by Tim Marvel on May 5, 2014 at 5:30am — No Comments
Consumers always have and always will seek the path of least resistance to get the best deal they can when they purchase a new or pre-owned vehicle; and you can't blame them. Similarly, it is understandable that auto dealers always have and always will try to define what the best deal is for their customers; and it typically includes preserving a fair profit. Unfortunately, their objectives aren't always weighted the same; even though they should be.
Today's internet educated…
ContinueAdded by Philip Zelinger on May 3, 2014 at 8:52pm — No Comments
I hit all of my closing ratio targets for all of my stores, which is how I get paid. Great month, so why am I nervous?
Maybe it has something to do with the fact that I work in an area where TrueCar has a contract with every high-volume dealer for every franchise, and that TrueCar has been supplying more and more quality leads to our dealer group over the last several months. For April, they were nearly TIED with our own website for deals.
SEO, SEM, lead process, remarketing,…
ContinueAdded by James Bunting on May 3, 2014 at 2:51pm — No Comments
You have heard it before and you know it’s true; knowledge plus action equals power. Your knowledge is based on your expertise on your product offering, needs analysis and the ability to offer solutions.
Competence comes from knowledge and the route of knowledge is grounded in continuous education. …
ContinueAdded by Joe Clementi on May 3, 2014 at 12:24pm — No Comments
The Admiral Auto Group Raises over $900 for March for Babies!
For the 2nd year, a team of Admiral employees, friends and their families participated in the March for Babies walk which took place on April 27th at the Ocean City Boardwalk. Thanks to the The Admiral Auto Group including…
ContinueAdded by Jonathan Morales on May 3, 2014 at 9:30am — No Comments
Added by MANNY LUNA on May 2, 2014 at 1:35pm — No Comments
Stapleton's session, entitled "The Evolution of Automotive Tool Sets" will focus on how dealers can use the latest tools and technology to reach and influence car buyers.
"Sean's expertise and knowledge in consumer behavior, marketing and retention, and leveraging automotive CRM best practices will provide dealers with actionable learnings they can immediately take back to their stores," says Brian Skutta, vice president and general manager of…
ContinueAdded by Joseph Little on May 2, 2014 at 12:39pm — No Comments
Last Thursday, Facebook launched Facebook Newswire. In partnership with Storyful, a social media content verifier and aggregator, Facebook has entered the business of delivering news to its community. This service is designed to identify hot news topics and articles. It does this…
ContinueAdded by sara callahan on May 2, 2014 at 9:10am — No Comments
Is your dealership ready for the real-time shopper? With competition heating up in the auto industry, car dealerships need to shift mobile marketing into overdrive to enable a new, highly effective target and real-time approach to customers. As shoppers shift freely between devices, your dealership’s online presence must adapt.
Major online vehicle shopping sites are seeing the effects of the change firsthand. According to DealerRefresh, almost 50% of the 30 million…
ContinueAdded by Steve Conner @SteveConnerSC on May 2, 2014 at 8:30am — No Comments
https://www.eventbrite.com/e/franklin-coveys-the-7-habits-of-highly-effective-people-tickets-11494689927
Sean V. Bradley & Karen Bradley Will Be Training The 7 Habits of Highly Effective People - June 17th…
Added by Sean V. Bradley on May 1, 2014 at 11:54pm — No Comments
By Brian Pasch
There is much misinformation about changing website platforms, and if you plan properly, the transition can go very smoothly. The key is to get all the parties together to discuss integration to your dealership's DMS, inventory management tools, CRM platform, advertising…
Added by Brian Pasch on May 1, 2014 at 10:00pm — No Comments
Has anyone heard of Strong Automotive Merchandising? My General Manager signed up with them for an e-mail campaign and they are claiming they sold 42 cars for us over the last two months--- that in mind, our monthly sales have stayed steady, not increased. In addition, they have directed a whopping 3,000 new visitors to our website with 0 conversions. It sounds like malarkey to me and I don't buy into it. Just wanted to see if anyone else had experience with this company. O, and one…
ContinueAdded by Jackie Cahill on May 1, 2014 at 1:34pm — No Comments
Nearly every week we spend training in a Dealership, we try to identify and help correct deficiencies in production, CSI and dealership employee performance. The rub is that every dealership has different issues and problems.
Sometimes it’s the training, sometimes it’s the employee and sometimes it’s the management.
And 100% of the time when there is little progress in performance…
ContinueAdded by Leonard Buchholz on May 1, 2014 at 12:03pm — No Comments
With this Women’s Wednesday we will focus on the Service Drive at your store.
Women buy a car about once every 6-7 years, but they visit the service lane several times a year. The good news? This is where on-going loyalty is developed. The not-so-great news is that 42% of women report they no longer go to the service department where they purchased their vehicle. And, you will never know it is their LAST visit, because they may smile, pay the bill, and never say a word, even…
ContinueAdded by Anne Fleming on April 30, 2014 at 1:42pm — 6 Comments
I do a lot of work with our sales people at AutoNetTV. One of the recurring statements/themes in our coachings and trainings is, “Did you focus on the value?” One of the analogies we like to use is; you walk into my office and I hold up a pair of scissors. I ask, “Do you want to buy these for $2 dollars?” Typically the response is, “No, I don’t need scissors and if I did I…
ContinueAdded by Lance Boldt on April 30, 2014 at 12:11pm — No Comments
Added by Joseph Cala on April 30, 2014 at 11:44am — No Comments
One of our dealers asked me this question: As an owner and GM; what's the one thing we can do to increase leads, retain customers, grow profits, attract & keep great people and ensure my company's longevity?
My answer to him was Put your employees first and your customers second.
In 2010 I attend a seminar featuring Tom Peters "In Search Of Excellence" he discussed this very topic. Business…
ContinueAdded by Charles Sullivan on April 30, 2014 at 10:23am — No Comments
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
1999
© 2024 Created by DealerELITE. Powered by