I recently joined One Big Broadcast (OBB) as OBB’s Strategic Global Marketing Partner and I will explain why.
I know there are other Companies out there that are just as qualified but if you look carefully at their website they’ve got it down. A Professional…
ContinueAdded by Bill Cosgrove on July 10, 2013 at 12:24pm — No Comments
No wonder our government can’t get anything done and spends so much of our money. The office of Fair…
ContinueAdded by Bill Cosgrove on July 10, 2013 at 12:00pm — No Comments
Press releases are a great way to promote and disseminate information about your company. I’ve written many articles on how to write and optimize press releases to increase the chance of being discovered amongst the hundred or thousands published every day. Most of the major press release services…
ContinueAdded by sara callahan on July 10, 2013 at 9:34am — No Comments
What would you say if a customer asked "Why should I buy from you?" Everyone can compete on price, but in order to gain more customers and increase your sales, you need to have a competitive advantage. What's yours?
In this week's Think Tank Tuesday, I'll explain why it's important to set yourself apart from all the other dealers in your market, and how to do so.…
Added by Paul Potratz on July 9, 2013 at 5:57pm — No Comments
Added by Mike Blackmore on July 9, 2013 at 2:00pm — 1 Comment
When customers walk into your store, they feel the culture you've established - whether it's warm and inviting or hostile and off-putting. For better or worse, every interaction that customers have with their salespeople will make or break your dealership's reputation. What type of environment are you fostering?…
Added by Scott Bergeron on July 9, 2013 at 11:45am — 2 Comments
One of the most brilliant minds in search and digital marketing will teach dealers how to prioritize their online content marketing strategies and reach qualified customers through local search, mobile and social media marketing efforts in light of recent algorithm changes.
Salt Lake City, UT – July 9, 2013 – DrivingSales today announced that Danny Sullivan,…
ContinueAdded by Crystal Hartwell on July 9, 2013 at 9:15am — No Comments
Manufacturers are increasingly introducing programs designed to increase brand loyalty, and car buyers are staying more loyal than ever before. One of the most recent examples is GM’s…
ContinueAdded by Mike Gorun on July 9, 2013 at 9:12am — No Comments
Written By: Steven Banks
Lately it seems I am unable to hide from the term, Big Data. I’m exposed to it in headlines, newspapers (a bit old school but I still read them), magazines and yes, even blogs. But what does big data truly mean and why are we being doused with it? The term is so new I couldn’t locate it in the…
ContinueAdded by Garry House on July 9, 2013 at 8:30am — No Comments
If there’s one thing that gets under my skin the most about local businesses on social media, it’s that they rarely take advantage of one of the most important types of posts: local facts. It’s a low-hanging fruit that is completely missed by most.
It starts with having a local following and fan base, of course,…
ContinueAdded by JD Rucker on July 9, 2013 at 5:29am — No Comments
For your free ebook: The Auto Dealer's 10-Step Guide on How to Choose the Right CRM For Your Dealership…
ContinueAdded by Mike Esposito on July 8, 2013 at 4:55pm — No Comments
Stop just making noise and find a Marketing company that can make your Digital Marketing Program sing by playing the right tunes.
Would you expect your receptionist to desk deals? Then Let you BDC Department do the things they should be doing and do the best -handle the leads get them to your lot and do the follow up.
…
ContinueAdded by Bill Cosgrove on July 7, 2013 at 8:30am — No Comments
Should you use the manufactured offered web service or an outside vendor?
Added by Daniel Tegeder on July 6, 2013 at 4:19pm — No Comments
The toughest test you face was not the month you just completed, but instead the one that lies ahead, because regardless of whether you had a good month or a bad month, it’s over. Depending on your month’s outcome, you become a can or will questioner. If you had a good month you question yourself, “Can I do it again,” but if you had a bad month,…
ContinueAdded by Marsh Buice on July 5, 2013 at 4:00pm — 2 Comments
Last post, we took a look at programming your subconscious to be the best supercomputer you’ll ever need to achieve success. This month, let’s take a look at some other ways to survive and thrive in your situation, and find the joy in your career and life.
First, you must quantify to qualify. You have to get a handle on what you are currently doing, and be honest. I have consulted with thousands of businesses over the years. I have found few, who are currently…
ContinueAdded by Mark Tewart on July 5, 2013 at 1:40pm — 2 Comments
With the continually increasing popularity of social media websites like Facebook, Twitter, and LinkedIn, where members can be connected to friends, family members, co-workers, clients, and potential clients all by logging in to one account, it is understandable that companies and employers are concerned about the security of…
ContinueAdded by Bill Cosgrove on July 5, 2013 at 11:09am — No Comments
Tales are told almost everyday of some traveler or another experiencing a travel nightmare. Everyone that travels has an airline that they love to hate. I don’t know that it would be possible for all airlines to make each unhappy passenger happy, even if they tried.
In today’s world, the complaints that typically do get publicity are the most extreme sorts of…
ContinueAdded by Richard Holland on July 5, 2013 at 8:38am — 3 Comments
Old-fashioned email is still the best bet for attracting new customers. In fact, you'll catch more customers with email than on social media. Here's why it works.
So what if your emails wind up in prospective customers' spam folder? That's no reason to give up on the marketing strategy, reports Custora, a predictive analytics platform for e-commerce…
ContinueAdded by JB Floyd on July 4, 2013 at 6:24pm — No Comments
Happy Independence Day! A quick thought that I'd love your feedback about:
We've been researching the usage and effectiveness of heatmap and eye tracking testing.
a) Have you used it to measure your website? If so, what have you learned from it?
b) If not, how come you haven't? What's holding you back?
Thanks for reading! Look forward to hearing your replies!
Adam Ross
Managing…
Added by Adam Ross -InfiniteProspects.com on July 4, 2013 at 1:55pm — No Comments
We hear it said all the time. Well, it’s time to stop wishing. We’re taking things to the next level by showcasing one of the brilliant women car dealers we know and highlighting her success, in hopes of attracting more women to the industry.
First,…
ContinueAdded by Bill Cosgrove on July 4, 2013 at 11:30am — 3 Comments
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