The Best Dealers use all their resources:
Hire the Winners Offers It…
ContinueAdded by Steve Munyan on November 13, 2012 at 9:07am — No Comments
Don't delay -- act today. Click this link now: http://salefest.com.au/news/the_game_changer
Added by charles bayer on November 12, 2012 at 11:37pm — No Comments
Largest aftermarket accessory supplier partners with AddOnAuto Digital Dealer Supplier Network to help dealers market and sell Car Toys accessories; AOA proven to generate an average of $500 per copy for dealerships
San Francisco, CA – November 12, 2012 – Car Toys, the largest independent consumer electronics specialty retailer in the U.S., has selected izmocars’(…
ContinueAdded by Crystal Hartwell on November 12, 2012 at 5:43pm — No Comments
Hurricane Sandy and what has been left in its wake, including millions of homes lost and many people who lost their lives as well, or who are recovering from injury, affects our economy in general and that of the auto industry. It affects us all in many ways, but while nothing can make up for the tragedy of this kind of event, brands and businesses can…
ContinueAdded by Amanda Meuwissen on November 12, 2012 at 12:47pm — No Comments
The follow up to the Ultimate Social Media eBook for Auto Dealers is finally here! The Images behind Social Media has helpful tips for you and your dealership! Why is this eBook important?
Well, we all know the saying, “A picture is worth a thousand…
ContinueAdded by Ketty Colom on November 12, 2012 at 9:46am — No Comments
Last month I had a conversation with a potential client who was describing their content marketing strategy. They had a strong understanding of the theories of posting content that people will share and mixing in promotional content from time to time. It's a basic and effective way to build a community and a…
ContinueAdded by JD Rucker on November 12, 2012 at 8:51am — No Comments
The difference between cheating and playing smart is often a very thin line. In social media, the line gets a little thicker.
This is an exercise that I wish I had time to perform more often. There’s probably a proper name for it somewhere in the social media blogosphere, but I simply call it “Profile…
ContinueAdded by JD Rucker on November 11, 2012 at 8:36pm — No Comments
Every business in the world is looking for that marketing silver bullet – that one big idea that will give them the edge. Developed after extensive market analysis, consumer research and in dealership trials, this revolutionary program will deliver more repeat sales, more referrals and more income to dealerships than any advertising strategy currently in use. What’s…
ContinueAdded by charles bayer on November 11, 2012 at 3:46pm — No Comments
Here are the facts about the impact Obamacare will have on your store and what you can do to start preparing now as well as compliance issues before the law is implemented on January,1,2014.As of January,1,2014, dealers with 50 or more full-time employees ( the law has re-defined "full time " as averaging 30 hours per week) must offer essential coverage and "affordable" care defined by this law. "AFFORDABLE CARE" is defined as the dealer paying at least 60% of the cost of coverage with the…
ContinueAdded by Bruce Belanger on November 11, 2012 at 10:58am — No Comments
One of the biggest misunderstandings surrounding social media is that it's a distant cousin of search engine marketing or that it's goals are similar to other forms of internet marketing. This isn't quite true. There are definitely tie-ins; social media can help improve search rankings, it is a valid follow-up component to email marketing, and…
ContinueAdded by JD Rucker on November 10, 2012 at 6:00pm — No Comments
Sydney, the CEO of a mid-size advertising company was sitting in her office, when she got a call from one of her vendors. Her sales rep, Mike wanted to talk about his new offering. Sydney was busy and didn’t have time to talk right then. She was interested in hearing more, but didn’t have the time at that moment. She politely asked Mike if they could…
ContinueAdded by MANNY LUNA on November 10, 2012 at 4:30pm — No Comments
Welcome to Part 3 of a live dealership case study in which I am working on. It has been two weeks since Part 2 was published. I was away in Chicago consulting another client and also handling the Internet Sales 20 Group. I came home to a major hurricane which slowed things down considerably. But here is what we were able to…
ContinueAdded by Stan Sher on November 10, 2012 at 12:30pm — 1 Comment
Every manager tries to convince their sales team to "treat the non-buyer like a buyer".Here is a compelling reason to do so that you can share with your people. What does an Attorney do for a living? He/She practices law.What does a physician do? He/She practices medicine. What do world class athletes,those making millions of dollars a year do every single day of their careers except on game day? THEY PRACTICE !!!! When is the ONLY time a Sales Rep gets to "practice"their trade? WHEN THEY…
ContinueAdded by Bruce Belanger on November 10, 2012 at 8:56am — No Comments
Added by Jeff Novak on November 9, 2012 at 11:30pm — No Comments
There's a big, fat lie in the automotive industry that has been circulating for years. The idea that many hold onto is that conversion rate is the most important number when trying to determine the quality of a website. This couldn't be further from the truth.
Here's a fact - the worse your search marketing is, both for SEO and PPC, the higher your…
ContinueAdded by JD Rucker on November 9, 2012 at 4:30pm — No Comments
If you've watched my other video's, we have discussed the following:
→ What role gratitude plays in your success
→ What is the definition of success
→ Developing a 99.9% WHY statement
Now we move on to the recipe. With so many people wondering how to be successful, I suggest that success comes from following a process. It's no different than baking a chocolate cake. If you want to end up with the proven result of chocolate cake, you'd…
ContinueAdded by Michael Cirillo on November 9, 2012 at 1:00pm — 3 Comments
Facebook is aggressively pursuing its goal of being completely ubiquitous. Every time it seems that they have started to plateau, they find a new spire to climb. The social network’s newest stunt is their most interesting yet, with wide-ranging implications for the future of public internet access, and for businesses…
ContinueAdded by Timothy Martell on November 9, 2012 at 9:00am — 7 Comments
To the casual observer a day of fishing seems like aimlessly dragging baits and lures around the ocean until you get a bite, when you charter a boat and finally catch fish at the end of the day you feel like you got lucky. If you could only see what happened behind the scenes while you were waiting for the fish with your fingers crossed. You cannot imagine how much pressure was on the Captain (GM) after you researched and selected him above all others not to mention the…
ContinueAdded by Don McEwen on November 9, 2012 at 8:45am — 1 Comment
1. You have no sense of urgency.
Hint: If tomorrows always come, what use is today? There are no tomorrows in the car business. Once your customers leave, you must believe they will never come back. You have one shot to earn their business; your customers may have seen other shows, but they haven’t seen yours. Give them…
ContinueAdded by Marsh Buice on November 8, 2012 at 11:00pm — 8 Comments
There are plenty of articles out there telling you when to post. This is designed to point out the times when not to post.
The goals of most businesses on social media normally fall into two categories: marketing and communication. Many use social media strictly as a marketing tool to get their message out and to encourage others to help them do the…
ContinueAdded by JD Rucker on November 8, 2012 at 4:00pm — No Comments
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