Added by David Villa on June 26, 2012 at 6:15am — No Comments
One of the questions we commonly get from consumers is, “Will dealers really compete for my car?”. Of course they will: most dealers have been going to auctions every week for years to compete for inventory with other dealers. Lately, the auction competition has been fiercer than ever.
Here’s the feedback we’re getting from dealers as to why RollSale has been such a revolutionary and desirable source for their inventory:
Added by Mike Nichols on June 25, 2012 at 5:11pm — No Comments
A traveling salesman had come to the end of a long day and was very hungry. He had not made many sales and was feeling a little frustrated with his results. He decided to stop and get something to eat and mull over his next step.
He stopped in town, parked on Main Street and looked around. He found two restaurants side by side. Above each there was a sign.
The one on the left said “Food, more…
ContinueAdded by Leonard Buchholz on June 25, 2012 at 1:29pm — 8 Comments
Today, more than ever, online reviews can make or break your month selling vehicles. We can search for online reputation management companies and we will get hundreds if not thousands of opinions on how to manipulate the system of posting positive reviews. Many of these companies state that they have a secret to help your dealership look like they are flawless. This is done utilizing a lot of smoke and mirrors.
Studies by consumer behavior and search experts say that 7 out of 10…
ContinueAdded by James Schaefer on June 25, 2012 at 11:58am — 1 Comment
After watching this 60 Minutes bit on The Age of Millennials, I thought to myself- oh great, apparently we are the doom of civilization. Being born in the 80’s lumped me into the Generation Y category, but I felt insulted when we were described as narcissistic praise-hounds that didn’t know how to cope with…
ContinueAdded by Ketty Colom on June 25, 2012 at 9:32am — 3 Comments
Good morning Dealer Elite Members, True Car is back for a second round.....
As I mentioned in my post last week there are big changes coming in the automotive space. True Car has learned from their past mistakes and hopefully has a little more respect for dealerships this time. Their president a former Nissan executive visited the Auto News office last week and was featured on their site this morning.
Here is the link:…
ContinueAdded by Ian Nethercott on June 25, 2012 at 9:30am — 1 Comment
Early Bird Registration at www.DrivingSalesExecutiveSummit.com
SALT LAKE CITY, UT – June 25, 2012 – DrivingSales today announced that Billy Beane, the focus of the recent Academy Award nominated film ‘Moneyball,’ will keynote the fourth annual DrivingSales Executive Summit (DSES)…
ContinueAdded by Crystal Hartwell on June 25, 2012 at 8:43am — No Comments
Shottenkirks Traveling Showroom was at the Western Illinois Fair last week, and what a blast it was. Perhaps the most fun was the School Bus Demo Derby held on Friday Night. See the video on another post.
Added by Mr. Natural on June 24, 2012 at 3:58pm — No Comments
I was brought into a discussion today with a dealer who is considering hiring a new digital marketing agency. This is a common occurrence within the automotive community since I offer my advice regarding vendors, products, and services to dealership executives seeking a third party opinion.
This conversation was interesting in that the agency…
ContinueAdded by Brian Pasch on June 23, 2012 at 6:00pm — No Comments
The truth is, selling cars and becoming a True Professional is not easy. Yes, selling cars is easy for some and tougher for others. With a great desk manager and some superior training you can even make good money, this series is more about how to make great money every day, not just a few time a…
ContinueAdded by Craig Darling on June 23, 2012 at 4:23pm — 12 Comments
Added by Mr. Natural on June 22, 2012 at 4:53pm — No Comments
Added by Mr. Natural on June 22, 2012 at 4:02pm — No Comments
I received a call yesterday from a Dealer that was negatively impacted by the Google Penguin update. Their organic search traffic is down about 25% and they asked me to take a look at their Analytics and Webmaster Tools.
The frustrating part is that their marketing and "SEO Company" deleted the message inside of Webmaster Tools alerting the dealer that Google had some concerns about the linking strategy used by the dealership. So without a specific message to go on, I…
ContinueAdded by Brian Pasch on June 22, 2012 at 12:48pm — 10 Comments
The most trusted name in live chat brings the top ten blog posts, trends and auto news stories right to you! We monitor industry trends, current events and the auto dealer community every week to bring you the top blogs and automotive stories from around the globe. This weekly edition – driverless cars, a foolproof blog formula, and AutoTrader goes…
ContinueAdded by Stephen Jackson on June 22, 2012 at 11:59am — No Comments
Auto Dealer Live click below to listen.
http://www.imperialpressdirect.com/auto-dealer-live-from-06212012/
Added by Chris Fritcher on June 22, 2012 at 10:12am — No Comments
Join Kendall Billman, Vice President of Interactive Marketing at VinSolutions, for his MarketINSIGHT Webinar hosted by NADA University. Learn what happens behind the scenes of a dealership website. Knowing what and how your consumers search will give you powerful insight to improve your business. Kendall will be presenting data…
ContinueAdded by Joseph Little on June 21, 2012 at 5:53pm — No Comments
Added by Chris Fritcher on June 21, 2012 at 5:46pm — 1 Comment
Hello Dealer Elite Members......
It looks like Auto Trader needs money much like Facebook did a while ago, and you know how that has gone so far!
As I travel around the country ans work with dealers on maximizing leads, traffic and driving more sales I have noticed more and more that dealerships are looking for "FREE" or low cost ways to promote their vehicles. Sites like Craigs's List and kijiji (Ebay), are currently changing the online marketing…
ContinueAdded by Ian Nethercott on June 21, 2012 at 12:30pm — No Comments
Read Potratz's latest blog by Felicia Mahabeer as she talks all about different types of selling methods you can use while interacting with potential customers.
Have you ever been out shopping and had the salesperson ask you,…
ContinueAdded by Paul Potratz on June 21, 2012 at 12:03pm — No Comments
Facebook’s EdgeRank is the elusive, mystical formula that calculates whether your story is interesting enough to be featured on your friends’ newsfeeds. One site compared the EdgeRank to a credit history: It’s important, unique to each user, invisible, and no one knows exactly how it works. Mathematically stated, the EdgeRank…
ContinueAdded by Stephen Jackson on June 21, 2012 at 10:59am — No Comments
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