Google has just bought Zagat, a company that provides ratings and reviews of restaurants, entertainment venues, and travel locations. Known primarily for their yearly restaurant book guides, they have been doing quite well with their online subscription based site and community.
Google plans for Zagat to be the "cornerstone of our local offering", helping them to compete directly with Yelp and other online review sites. Think it was a coincidence that Google recently…
ContinueAdded by Ali Amirrezvani on September 8, 2011 at 3:33pm — No Comments
I was once the bride of an enlisted sailor, who during the course of our marriage made the transition from enlisted to officer by finishing his college education. Once he had become an officer; he tackled the challenge of completing flight school to become a Naval Aviator. When he graduated from flight school and to represent his accomplishments, I had a pewter tankard engraved with these words,…
ContinueAdded by Stephanie Young on September 8, 2011 at 11:00am — 8 Comments
Due to the high market demand for speed, strategy and execution, Mudd Advertising is launching Mudd TV as an interactive tool to help auto dealers quickly get solutions today for their marketing efforts. This creative solution will premiere nationally “live” Thursday, September 8th at 10:30 a.m. CST on MuddTV.com. Viewers may interact with the live webcast via email, phone calls or social media chat.
Mudd TV will be accessible via live web streaming and…
ContinueAdded by Heather Wirtz on September 8, 2011 at 10:16am — No Comments
Be very careful about giving anyone at your dealership admin access for your Facebook page.
So warns Sophos. The security company pointed out today that anyone you give admin rights to could delete the page creator from the list of administrators.
While Sophos implies that Facebook would do well to add another security layer to the addition and deletion of page administrators, we think that’s unnecessary. Current admins need to…
ContinueAdded by Joseph Little on September 8, 2011 at 9:40am — No Comments
If you find yourself caught up in a consultative review or a full blown corporate audit, you will be amazed at one area where you will lose a great deal of money:
YOUR PDI REPAIR ORDERS!
That's right! If your PDI checklist forms are not filled out properly - WITH the appropriate management signatures, or there are mileage inconsistencies, or untrained techs performing the service, the auditors will simply debit the PDI. That will equal around $100 per repair…
ContinueAdded by Christopher Akin on September 8, 2011 at 9:38am — No Comments
Added by David Johnson on September 7, 2011 at 4:01pm — 1 Comment
The boss drives men, the leader coaches them. The boss depends upon authority, the leader depends on goodwill. The boss inspires fear, the leader inspires enthusiam. The boss says "I", while the leader says, "We". The boss fixes the blame for the breakdown, while the leader fixes the breakdown. The boss knows how its done, while the leader show's how. The boss says, "Go." and the leader says, "Let's Go."
A friend of mine posted this little quote on his Facebook and I wanted…
ContinueAdded by Mathew Koenig on September 7, 2011 at 11:31am — 2 Comments
Added by aaron kominsky on September 7, 2011 at 11:30am — 2 Comments
When you are in car sales, and sales in general your job is to keep your attitude up, build on your professional reputation with your customers, and grow your business. So when you walk into work in the morning, Walk into the dealership to sell, and only sell.
Get Right To Work
The minute you walk in the morning, preferably early and before everyone else, get yourself situated, everything turned on and booted up, and get organized. Focus on one task…
ContinueAdded by Noel Walsh on September 7, 2011 at 11:07am — 1 Comment
Google is at it again. According to the Google Operating System Blog, an unofficial source of news and tips about Google, the search engine giant will soon be launching Google Trusted Stores. This new service is designed to make it "easy for online shoppers to identify stores that provide an excellent online shopping experience."
I have to wonder how closely this will be tied to the reviews a…
ContinueAdded by Ali Amirrezvani on September 7, 2011 at 10:53am — No Comments
There is an enormous difference between training the people in your organization and actually developing a culture within your organization!
Training simply formulates the process from A to Z. But if ALL employees don’t understand the entire picture, you are doomed for failure!
While building a culture…..well…that takes a lot of time…
ContinueAdded by Jim Kristoff on September 7, 2011 at 9:20am — 17 Comments
Of all the things present in our society that might have a negative effect on our future generations and their ability to relate to one another; social networking (I don’t have to ask you, “How was your day?” I can just look at your facebook page), texting (I don’t have to live with the consequences of what I say because you can’t respond immediately), etc… one of the things that is more disconcerting than any of these is that this ability to relate without relationship is creating a…
ContinueAdded by David Simpson on September 6, 2011 at 11:00pm — 1 Comment
Dealer Elite Interview
1. What is "Cars Out The Door"?
If you are the car buyer, Cars Out The Door is negotiation-free online car buying, with online trade-in, lowest out-the-door price, and know your loan amount and car payment before you click the button to buy the car.
If you are the car dealer, Cars Out The Door is every single internet efficiency you were promised to offset your compressed internet margins - but never received. Cars Out The Door…
Added by DealerELITE on September 6, 2011 at 6:30pm — 2 Comments
Internet Marketing vs. Traditional Marketing
When it comes to making the most out of your advertising budget, there is one key metric to look at: return on investment (ROI). ROI is a direct performance measurement of your advertising budget in terms of sales generated from various advertising media. Advertising on the Internet using a…
ContinueAdded by Richelle Farley on September 6, 2011 at 4:30pm — 1 Comment
DealerOn, the premier car dealer website provider, has been named to 2011 Inc. 5000 List of Fastest Growing Private Companies at #2002, based on a three-year sales growth of 127%. "DealerOn is thrilled to be a part of such an elite group of companies," said DealerOn co-founder and CEO, Ali Amirrezvani. "This recognition means so much to the DealerOn family. It is confirmation of, and a testament to, our employees’ hard work,…
ContinueAdded by Ali Amirrezvani on September 6, 2011 at 2:33pm — No Comments
Seldom does some one board an elevator from an upper floor to ride the elevator up. Most of the time, if someone boards the elevator from an upper floor it is to ride back to the first floor. Therefore, when considering progress, why let someone impede your progression by not being on the project from the ground floor?
Please allow me to further develop this concept for you with a real…
ContinueAdded by Stephanie Young on September 6, 2011 at 12:00pm — 5 Comments
Life inside the dealership is an experience only those who have been there can appreciate. Whether you are in sales or service, each department carries its own unique challenges. Let’s face it, the job is monotonous. And, after every successful month, you get the pleasure of starting from zero once again. So, what can you do to be successful?
Most would agree that the answer lies in your people skills, technique and ability to adopt a mindset that stops you from falling into a “move…
ContinueAdded by Cory Mosley on September 6, 2011 at 10:42am — 1 Comment
You've just gotten comfortable at the dinner table. The food looks great and it's one of the rare occassions where the whole family is there. The conversation is interrupted by a ringing phone and on the other end of the line, "Good evening, my name is_______ and I hope I haven't interrupted anything but I have some fantastic news about your eligibility for more insurance coverage..."
How excited are you about calls like that?
Yet, if you have a family, a…
ContinueAdded by John Fuhrman on September 6, 2011 at 9:47am — 1 Comment
What is Different?
10 years ago customers had fewer brands, fewer models and less information than they do these days. I don't need to tell you how competitive the automotive market is today. Based on this fact if you think monthly programs and product are enough to sell cars you would be wrong.
Things have changed in the automotive market…
ContinueAdded by Ian nethercott on September 6, 2011 at 9:00am — No Comments
I LOVE the game of golf. It is one of my major hobbies and passions.
I have studied the pros and cons to all the new equipment.
I have read all of the “how to” manuals.
Watched video on what the perfect swing looks like.
I basically have read every magazine and book. I have watched every video, and my…
ContinueAdded by Jim Kristoff on September 6, 2011 at 7:40am — 9 Comments
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