We don't have an "accountability culture" in the car business, and we need one. Badly. For great examples why, just look at the sports we love that are so successful!
The NFL keeps stats on players that boggle the mind and produce hours and hours of ESPN commentary; basketball hinges on free throw percentages that can haunt a player’s (and team’s) season; and, from…
ContinueAdded by Keith Shetterly on October 19, 2016 at 5:30am — 11 Comments
This Week in Social Media
News for the Week of October 17
Pinterest Increases Targeting Options for Ad Campaigns
Pinterest provides an opportunity for your business to reach new and existing customers by targeting because Pinners are looking for ideas to act on. People use Pinterest to get…
ContinueAdded by Joseph Little on October 18, 2016 at 3:21pm — No Comments
Most consumers today head to the internet to research their next car and the dealerships they will visit. And most dealerships have an online presence to connect with these consumers such as a website and a few social media sites. For most car shoppers, your online presence will be their first…
ContinueAdded by Larisa Bedgood on October 18, 2016 at 12:23pm — No Comments
New patent covers “demand/price driver” engine that powers pricing and features analysis found in CarStory Market Reports; data provides dealers with in-demand selling points for every used vehicle on their lot and gives car buyers insights to make better, more informed decisions
Austin, Texas – October 18, 2016 – CarStory, the…
ContinueAdded by Crystal Hartwell on October 18, 2016 at 11:42am — No Comments
There’s a big push in our industry right now to bring as much of the car buying process online as possible. Startups are entering the space believing that consumers want this ability and automotive vendors of all sizes are creating products to facilitate that.
However, some dealers are afraid to adopt these solutions for fear of loss of control and decreased…
ContinueAdded by Mike Gorun on October 18, 2016 at 10:01am — No Comments
| by David Metter
“Just because it can be counted, doesn’t mean it counts,” said Tom O’Regan, CEO of Madison Logic in a recent IAB study. “As you rise up the…
ContinueAdded by David Metter on October 17, 2016 at 3:00pm — No Comments
Indian streets are the second biggest street arrange on the planet and comprise of roads, National highways and State roadways. The inconceivable systems of streets also have noticeable turnpikes; very much associated cloverleaf Interchange, flyover and waterway Road Bridge are lengthiest and major in India and also in Asia. In spite of being second…
ContinueAdded by News Metro Blog on October 17, 2016 at 2:10pm — No Comments
Remember when airbags were a feature? Heck, remember when side airbags and even mp3 players were a feature?
Those days are gone; at least on the Swapalease.com marketplace.
The national online car leasing marketplace has reviewed its complete inventory of vehicles and decided certain features of yesterday are so common today (or irrelevant) that it will no longer include them as a searchable check box for visitors and members. Here is the complete list of…
ContinueAdded by John Sternal on October 17, 2016 at 1:14pm — No Comments
Helion's expertise and scalability of services allows auto group to focus on core business and improve customer experience as it acquires four new dealerships
Timonium, MD – October 17th, 2016-- Helion Automotive Technologies announced today that New England based Balise Auto Group has enjoyed tremendous growth in the past four years, with…
ContinueAdded by Erik Nachbahr, CISSP on October 17, 2016 at 9:52am — No Comments
It makes good sense to sell your rig at a certain point in its life, preferably before the vehicle runs into a state which is beyond repair. People often delay the sale fearing the scale of the undertaking, but the fear is often baseless. In fact, the process of selling an old RV is not as complicated as one thinks. All you need is to know the proven and time-tested tricks of the trade. And what tops the chart? Looks, of course. A clean and shiny motor home sells fast. Even if you have…
ContinueAdded by Linda Wilson on October 17, 2016 at 5:48am — No Comments
We lose sales every day because we have no Accountability Culture: We have lost accountability. To understand how that happened, and what to do about it, we have to look back.
We all romanticize the Rolex-wearing old-school salesman from “back in the day”: in the business for…
ContinueAdded by Keith Shetterly on October 15, 2016 at 5:00pm — No Comments
Added by Mike Poskey on October 15, 2016 at 8:00am — No Comments
Added by Joseph Little on October 14, 2016 at 9:44am — No Comments
In most dealerships a dispute inevitably arises between salespeople over a sold customer. Perhaps it’s because one salesperson initially assisted the customer and a second closed the deal and delivered the vehicle while the first was off for the day. And what happens when a customer visits multiple times and perhaps a third salesperson is involved?
Most…
ContinueAdded by Steve White on October 14, 2016 at 9:00am — No Comments
Throughout the automotive industry, there are numerous methodologies in the advertising, marketing, and sales techniques hemisphere. However, in this vast market with tremendous competition, there are certain dealership “basics” which can be easily overlooked. These small details, which exist in the most successful dealerships, are often neglected and can result in a quite large downfall in the dealership’s reputation, and brand…
ContinueAdded by Aubrey Hankins on October 13, 2016 at 1:58pm — No Comments
Currency trading is the buying and selling of currency on the foreign exchange (forex) market with the intent of making money. Currency trading is not for everyone as it carries a high level of risk. Before you begin currency trading, you need to understand your objectives, your risk tolerance and your level of experience. Once you have worked out where you stand, you can begin trading; however, it is important to realize that trading requires…
ContinueAdded by Peter Bravo on October 13, 2016 at 1:36pm — No Comments
I bet that title got your attention. Imagine a world where automotive manufacturers prohibited dealerships from producing and publishing video content of any vehicles during dealership sales events. That would seem a little ridiculous, right? Social media can produce great results and lead to sales. However, if the manufacturer mandated that dealers couldn’t publish that…
ContinueAdded by sara callahan on October 12, 2016 at 9:17am — No Comments
When you're busy working on your computer, what do you do when you see a little pop-up message notifying you that it's time to download an update? If you're like most people, you click on "Try Again Later," or "Try Tonight." You don't want to be bothered with having to download and install software updates.…
ContinueAdded by Erik Nachbahr, CISSP on October 11, 2016 at 11:54am — No Comments
This Week in Social Media
News for the Week of October 10
Facebook At Work Getting Ready to Launch
This is a communication and collaboration network tool that aims to make work just as addictive as social media. The belief is that employees will be engaged when using the product. A per-seating price model is…
ContinueAdded by Joseph Little on October 11, 2016 at 11:31am — No Comments
You've probably heard the term "Doing good is good for business." Many studies support this statement. Companies that become involved in their communities and support good causes enjoy tangible benefits, including:
Added by Mike Esposito on October 11, 2016 at 10:23am — No Comments
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