Our marketing universe is quickly becoming untethered as smartphones and tablets gain a broader share of web access to information and entertainment. The mobile marketing world is still new to many dealers and we’re experiencing a learning curve about how to market, manage, and leverage this new landscape. Here are 6 Quick Info Insights to help dealers get a quick course in Mobile 101.
1. Mobile is Exploding
29% of web traffic page views are…
ContinueAdded by David Metter on May 5, 2015 at 8:49am — No Comments
Enhanced Video Content, Marketing & Distribution Features Create Calls to Action and Increase Conversion, Show and Sales Rates for Auto Dealers
Urbandale, IA--May 4th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today that it has been selected by Autos On Video® Inc, a pioneer in video walk around technology, to integrate the Autos On Video real video inventory application…
Continue
http://www.BradleyOnDemand.com 856-546-2440
Make Money Mondays with Sean V. Bradley - Intermediate And Long Term Internet Follow-Up
There is a reason why most OEMs are concerned with Dealerships that do NOT have a plan for intermediate and long term Internet follow up. Its…
ContinueAdded by Sean V. Bradley on May 4, 2015 at 7:22am — No Comments
http://www.InternetSales20Group.com 856-546-2440
Learn #PhoneSale from the the BLIND Phone Sales MASTER, L.A. Williams III at Internet Sales 20 Group 7 in NY May 18-20! LA has been blind for 30+ years and has had to live in a world with NO SIGHT… only sound, tone,…
ContinueAdded by Sean V. Bradley on May 3, 2015 at 10:30am — No Comments
Have you heard rumors about Google's new targeting options? On this week's Hard Facts, Samantha explains how Google's new tool will make your search campaigns more relevant.
Added by Paul Potratz on May 1, 2015 at 4:19pm — No Comments
Added by JB Floyd on May 1, 2015 at 10:59am — No Comments
In all of our Automotive sales training courses, we emphasize the need for growth and change for those who want to experience effective and lasting success. And like all things worth doing, you have a better chance of achieving your goal if you have a roadmap to follow to take you where you are going. Learning new…
ContinueAdded by David Lewis on May 1, 2015 at 10:07am — No Comments
CallSource expands its leadership in end-to-end call management, tracking, and training
Westlake Village, CA – April 30, 2015 - CallSource, the leader in call management, tracking, and training, has entered into an agreement with ContactPoint (also known as LogMyCalls) to acquire the company’s phone coaching and…
ContinueAdded by Crystal Hartwell on April 30, 2015 at 4:36pm — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.
The Black Book editors began to see signs of a tiring spring tax season in last week’s report, and this week those signs have become more obvious. This week’s data showed the largest drop off of the spring for…
Added by Black Book on April 30, 2015 at 3:19pm — No Comments
Every now and then I find the automotive digital marketing controversies and handwringing on sites like LinkedIn, DealerElite.net and others to be both humorous and disturbing.
Humorous, because it’s really not all that complicated (yet some people insist on adding drama to everything); and disturbing, because no matter what the issue, the bad advice always seems to outweigh the good. (Usually because those creating the…
ContinueAdded by Steve Stauning on April 30, 2015 at 2:30pm — No Comments
Is there gold here to be mined, or is it just worthless rock? Are we mining something of value or should we blow up the minefield?
Automotive News April 13, 2015 article…
ContinueAdded by Tom Wiegand on April 30, 2015 at 1:42pm — No Comments
The Digital Millennium Copyright Act is a law enacted in 1998, enforced and administrated by the U.S. Copyright Office. Every three years, the U.S. Copyright Office is tasked with holding hearings to determine what new technology should, or should not, be exempt from copyright laws. According to…
ContinueAdded by Richard Holland on April 30, 2015 at 8:07am — No Comments
This was originally posted on the NCM Institute Up to Speed blog.
I think we have all heard that we can’t even fail unless we try. In every class we conduct at the NCM Institute, we begin by focusing on accountability, management, and…
ContinueAdded by Robin Cunnigham on April 29, 2015 at 8:11pm — 2 Comments
When you have two people who have combined for over two decades of working with automotive website providers, you would think that they the company they would build together would be another website provider. It wasn't. There's a reason for this.
Search and social are the marketing venues we chose to pursue for one big reason: minimal parody. Car dealers have…
ContinueAdded by JD Rucker on April 29, 2015 at 7:17pm — No Comments
The Good News? Women account for 50% of car purchases, and influence more than 80% of the deals.
The Downside? One in three women report feeling apprehensive or overwhelmed when they shop and buy a car. Only 38% of women feel confident about the process.
Women have different buying criteria and behaviors than men. Women rank trust…
ContinueAdded by Anne Fleming on April 29, 2015 at 1:45pm — 6 Comments
Added by Dwight Allred on April 29, 2015 at 12:56pm — No Comments
Featuring independent, third-party data for consumers higher in the shopping funnel promises to accelerate purchasing decisions
Austin, Texas – April 29, 2015 – CarStory, the industry’s largest provider of crowdsourced data and analytics on used vehicles,…
ContinueAdded by Crystal Hartwell on April 29, 2015 at 12:37pm — No Comments
Swapalease.com executives recently analyzed the difference in how Hollywood leverages cars today versus during the 1970s and ‘80s. The difference is obvious.
During the 1970s and ‘80s, Hollywood went to great lengths to showcase iconic cars and trucks in popular TV shows and movies.
Since the late 1990s,…
Added by John Sternal on April 29, 2015 at 11:00am — No Comments
http://www.BradleyOnDemand.com 856-546-2440
The BEST Automotive Sales, Internet Sales, Phone Sales, BDC, Management Training Is On Bradley On Demand
If you want a FREE test drive for your dealership and start to sell more cars, more often and more profitably… call me or…
ContinueAdded by Sean V. Bradley on April 28, 2015 at 7:30pm — No Comments
On this week's Think Tank Tuesday:
What is SOS? (It doesn't mean what you think!)
How much is it costing your business?
What can you do to avoid it?
Added by Paul Potratz on April 28, 2015 at 4:52pm — No Comments
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
1999
© 2024 Created by DealerELITE. Powered by