Are Your Phone Skills Costing You Money?
In reality when someone picks up the phone to call any business they have just taken the first step toward buying. If they lose confidence in your dealership on the phone, chances are you…
ContinueAdded by Sally Whitesell on January 17, 2015 at 12:24pm — 5 Comments
The arguments used to avoid trial closes are "pressure"and "turning customer's off". Rather than teaching the associates not to trial close, there is greater benefit in teaching them HOW TO TRIAL CLOSE.
After reading David's blog, and Grant's reply I pondered and decided to throw my hat in the ring...
For the past two decades it has been popular for trainers and manufactures to attempt to take selling out of the equation. By falsely…
ContinueAdded by Roger Williams on January 15, 2015 at 7:30pm — 10 Comments
Over the last year I had the opportunity of working with a few companies and dealerships who were trying to track down their inventory during the reconditioning process.
Based on their feedback and their pain we ended up building Simple Recon.
The goal behind the tool is to improve visibility into your the operation.
To provide feedback at each stage along the way.
Notify managers when a vehicle is in their queue.
Alerts them when its been in their…
ContinueAdded by Smit Shah on January 15, 2015 at 5:20pm — No Comments
In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers -- and how this can help improve your dealership’s follow-up processes.
But what about the trackable data acquired through live chat outside of the content in a conversation -- such as consumer click path and the…
ContinueAdded by Lisandra Ramos on January 15, 2015 at 12:30pm — No Comments
Consumers can now view their service invoice and ‘tap to pay’ instantly when the mobile app alerts them that their car is ready from service
New study shows that consumers are embracing dealership mobile apps and want mobile payment functionality, as well as quick access to service history, scheduling and special offers
Daytona Beach, FL – January 15, 2015 – DMEautomotive (DMEa)…
ContinueAdded by Crystal Hartwell on January 15, 2015 at 10:48am — No Comments
Imagine a customer that is in for a routine oil change at your dealership. As part of the complimentary inspection your store provides, it is discovered that the vehicle’s brake pads are severely worn and it would be unsafe to continue driving the vehicle much longer without replacement. The service advisor brings this to the customer’s attention. Rather than making the…
ContinueAdded by Richard Holland on January 15, 2015 at 8:49am — 2 Comments
http://www.GoogleopolyBook.com ;
Win The Game Of Googleopoly Book Signing At Barnes & Noble 5th Avenue NYC February 4th
This is BEYOND HUGE NEWS! It is official, "Win The Game Of Googleopoly" will be featured in the store front (BIG POSTER of my book) of the #1 (LARGEST)…
ContinueAdded by Sean V. Bradley on January 14, 2015 at 11:27pm — No Comments
There’s no shortage of opportunities for businesses to reach out to clients. Tools like email, social media, guerilla marketing and viral videos all rest at your disposal.
Yet all these devices don’t automatically make your marketing more efficient. A poorly worded or offensive Tweet tarnishes months of goodwill. Sending out too many emails makes people search for the “unsubscribe” link.
“A monthly newsletter about your products engages readers while inviting…
ContinueAdded by Terry Alling on January 14, 2015 at 6:19pm — No Comments
Below are some stats from a recent survey you might find interesting from a December online Swapalease.com survey that was presented to 2,500 people across U.S. and Canada.
54.8% of men said they do not look forward to environments where negotiation takes place (66.7% of women).
However, while 32.5% of men said TV shows like Pawn Stars, Storage Wars and American Pickers have made them better negotiators, 78.2% of women said the…
Added by John Sternal on January 14, 2015 at 4:32pm — No Comments
"Just one thing"
What is the one thing that your dealership cannot live without? The customer!
Your team needs to focus primarily on how they handle your customers. After all the customer is the…
ContinueAdded by Rob Gehring on January 14, 2015 at 2:00pm — No Comments
When considering the successful use of social media by a business, the first thing that pops into many people’s minds is quantity. Not necessarily quantity of posts, but how big their audience is. Many judge social media success by the number of fans they have on Facebook, or followers on Twitter. If that number is large and/or growing, they feel as if their efforts are a…
ContinueAdded by sara callahan on January 14, 2015 at 9:38am — No Comments
Added by Chuck Scalies on January 14, 2015 at 6:57am — 1 Comment
How do you increase sales as a salesperson? On this week's Think Tank Tuesday, I explain that if you're in sales, you better be charming. I'll cover the four steps you need to follow in order to be interpreted as personable instead of creepy.
Added by Paul Potratz on January 13, 2015 at 4:44pm — No Comments
Every year around this time we start to get calls from clients who to realize the targets and related goals they set in place for 2015 are missing one essential element...the HOW they are going to accomplish their goals and projections.…
ContinueAdded by Joseph Rosales on January 13, 2015 at 4:30pm — No Comments
New Driver Connect mobile app enhancements make customer loyalty points easily available to “on-the-go” dealership customer; attacks increasing service interval with program proven to increase retention
DAYTONA BEACH, Fla. – January 13, 2015 – DMEautomotive (DMEa) today launched Mobile Loyalty, a new mobile app-enabled customer loyalty program targeting today’s “always-on” customer, designed to help dealerships capture greater…
ContinueAdded by Crystal Hartwell on January 13, 2015 at 1:30pm — No Comments
New Study of Over 200 US Dealerships, by Prospect Vision, Reveals Direct Mail Campaigns Deliver Dramatic Conversions/ROI; In-Equity Customers are Ready-to-Buy and Their Trade-ins Sell Faster
Hickory, North Carolina - January 13, 2015 – A comprehensive study of 200 US dealerships has revealed that old-fashioned postal mail, when used strategically, still packs a punch, delivering much stronger results than other marketing…
ContinueAdded by Crystal Hartwell on January 13, 2015 at 1:11pm — No Comments
Having an online presence in the present day is great for your business especially in the auto dealership industry. This is because now more than ever people want to do most things from the comfort of their homes and offices and at the same time there are plenty of financial institutions that have been set up to cater for online transactions. However, simply having a website…
ContinueAdded by Fred G. Slabine on January 13, 2015 at 1:04pm — No Comments
Added by Paul Potratz on January 13, 2015 at 12:24pm — No Comments
Welcome to this week's used car market report, with insights from Black book. The overall market activity and market movement that so non-traditionally trended in November and the non-holiday weeks of December have mostly carried over into the first two weeks of January. The trend that has continued is the steady and consistent fall in gas prices at the pump. Now at $2.21 a gallon, down…
ContinueAdded by Black Book on January 13, 2015 at 10:55am — No Comments
FOR IMMEDIATE RELEASE
ALBANY, N.Y. – January 12th, 2014 – Auto/Mate Dealership Systems (http://www.automate.com) today introduced Rev/Mate, an online service scheduling and menu building solution for auto dealers. Rev/Mate will be rolled out in the Automotive Productivity Management Suite (AMPS) Fixed Ops/Mate module in 2015. Rev/Mate is designed for service departments to maximize customer pay revenue while creating a…
ContinueAdded by Mike Esposito on January 12, 2015 at 12:06pm — No Comments
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