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ClearMechanic Releases Spoof Commercials to Promote Online Scheduling Service for Car…
ContinueAdded by Laurie Halter on June 5, 2012 at 2:43pm — No Comments
Dealers United Helps Dealers with Digital Marketing through June Member Deal
Haystak Digital Marketing was chosen from a field of over 45 SEM/PPC providers in the space based on their comprehensive…
ContinueAdded by Laurie Halter on June 5, 2012 at 2:42pm — No Comments
Chrysler Group LLC CEO Sergio Marchionne today personally congratulated FIAT of Austin for becoming the first FIAT studio in the country to sell more than 100 Fiat 500s in any given month.
FIAT of Austin, located in this state’s capital city, sold 110 Fiat 500s in April, setting a sales record for FIAT studios…
Added by Jody DeVere on June 5, 2012 at 10:49am — 2 Comments
Do you hate seeing that your customers have unsubscribed from your email list? Do you loathe seeing them “unlike” your fan page. Do you cringe when your customers are no longer your Tweeps? Well, the average customer is bombarded with around 3,000 messages a day so more than likely, if they leave, they’re just not that into you.
How can you court your customers back and gain…
ContinueAdded by Ketty Colom on June 5, 2012 at 9:13am — 2 Comments
Good afternoon Dealer Elite Members
Change is one of the only constants in the universe. The automotive world as you all know is overdue for this change as is a number of other retail environments. I was forwarded a very interesting article from a friend today that i think everyone in the automotive retail business should read. BMW who is one of the largest high end car companies in the world is taking the…
ContinueAdded by Ian Nethercott on June 4, 2012 at 5:00pm — 20 Comments
This ongoing story is meant to be a journal of our traveling showroom, from conception, to construction, to the reality of our lives on the cutting edge of auto sales.…
ContinueAdded by Mr. Natural on June 4, 2012 at 4:30pm — 2 Comments
As I was writing this, and as you are reading this, there are missed opportunities happening all around your dealership. Right now there are cars coming and going in your service department driven by happy customers that have been servicing their vehicle(s) with you for years. HOWEVER, they've never actually BOUGHT a vehicle from you. You can probably name one of them right now. You've known them for years, and you can remember the last time they came to the service…
ContinueAdded by Adam J. Hofer on June 4, 2012 at 4:25pm — No Comments
When presented with a prospect, one of your first questions will be: “What are you looking for in your new car?” From there you’ll narrow down the type of vehicle, make, model, and a list of features. Features on a vehicle used to not carry much…
ContinueAdded by Ashley Poag on June 4, 2012 at 2:55pm — No Comments
You have a 22 year old potential client ready to make the largest purchase of their life at this point. They are one of the most technical savvy consumers you have ever faced. These clients have friends all over the world, and talk with their network on a daily basis. They Tweet what they had for breakfast, they Yelp about their experiences, they RePin exciting pictures, and they have an average of 245 friends.
According to Pew Center’s Internet and American Life Project the average…
ContinueAdded by James Schaefer on June 4, 2012 at 1:57pm — 5 Comments
Take a look at this blog by our Social Media Manager Tori Hoffman, as she talks about creating effective display ads.
It’s no secret that the Internet is the new way consumers are both researching and purchasing various items. However, the question remains, how do you ensure your…
ContinueAdded by Paul Potratz on June 4, 2012 at 12:30pm — No Comments
Would you like to make more money? If you answered no to that question, you can stop reading. If your answer was yes, you should consider entering the Buy Here – Pay Here business.
Buy Here – Pay Here offers you the ability to retail vehicles that you currently wholesale and make more profit. Taking trade-ins that don’t meet the standards for your retail sales operation to the auction can be a gamble. Selling prices at the auction rise and fall with the season, market conditions,…
ContinueAdded by Al Mosher on June 4, 2012 at 12:16pm — No Comments
Throughout life, everyone has a wide range of jobs, interests, extracurricular etc... that they go through. Experience, maturity, growth, and development are all words described as someone gains their life story. Those same words are often used to a person who is excelling at any particular task. But what separates people who are “good” at what they do, or people who have “talent”, from the ones that make you say “Wow!”? Passion.
Now in some professions, passion is more…
ContinueAdded by Mark Peterson on June 4, 2012 at 10:30am — No Comments
Automotive Internet Sales / Phone Sales "What to Do if There is NO Phone Number or a Bogus Number"
The hardest part of Automotive Internet Sales or Business Development is simply getting the prospect on the phone and that in part is because you might not have ANY phone number to…
ContinueAdded by Sean V. Bradley on June 4, 2012 at 10:00am — No Comments
New suite of inbound/outbound BDC solutions saves hundreds of thousands of missed sales and service revenue dollars; increases customer satisfaction and retention
Daytona Beach, FL–June 4, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, introduces MasterCallSM to solve a critical gap in…
ContinueAdded by Crystal Hartwell on June 4, 2012 at 9:00am — No Comments
The success we are having is creating a new benchmark for our clients and you too can attain these numbers as well. Differentiate your dealership with a huge fixed ops gains as well. A Rated insurer with national administration. http://www.facebook.com/pages/Drive-Forever/254978127905733
Added by Chuck Scalies on June 4, 2012 at 8:05am — No Comments
Added by Leonard Buchholz on June 3, 2012 at 10:39am — 3 Comments
GM - Super-less-Bowl
GM is at it again. A week after cutting the $12M budget for Facebook, they announce that they will not be advertising in the next Super Bowl. (LINK)
Confusion continues to the goal of marketing and branding… |
Added by Todd Katcher on June 3, 2012 at 10:00am — No Comments
I wanted to reach out to you and let you know that we are looking for 3 National Account Managers to join our sales team. We are willing to offer training and invest our time and resources into making sure the right individuals succeed. The earning potential is into the six figures for the right person.
Who We Are:
Imperial Press Direct (IPD) is one of the leading direct marketing firms in the U.S. servicing the Automotive Industry. Based out of the greater…
ContinueAdded by David Villa on June 2, 2012 at 8:10pm — No Comments
Added by MANNY LUNA on June 2, 2012 at 2:30pm — No Comments
Once again the automotive industry is buzzing about consumer reviews as Google Places has been morphed into Google+ Local. A new granular rating system has been introduced inspired by Zagat with a 30 point score representing the old five-star rating.
I wrote about changes planned for …
ContinueAdded by Brian Pasch on June 2, 2012 at 10:30am — No Comments
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