What’s all your hype about? Do you even have hype? Go to a concert, they have it; infomercials have it too. Flava Flav hyped up Public Enemy- heck, even MC Hammer had his own personal hype-man in his heyday.  Too Big MC's only job was to hype up Hammer and the crowd. (Unfortunately, the hype didn’t carry over well for Too Big’s solo career) Hype is your personal…

Employee retention…or lack of it…is a very expensive proposition…

Now…I am not advocating keeping the wrong people for the sake of saving money…

The first thing you need to do…is hire the correct people…

But once you do hire the correct people…it is very important… to keep them…focused…motivated…invigorated…and going forward in a positive direction…

A recent study shows…that 85% of Human Resource executives…state the single…

In recent articles, in training, and in other discussions, I've commented that monkeys can close deals.  Now, when I say this in front of a live audience, I am looking for an expected reaction so that we can engage in a good program.  In all cases, it is not to insult those who are successful "closers."  But, the reality is, closing a deal is merely the result of proper planning and execution of the real key to selling - the process.

I would expect true closers to actually…

I popped open my DealerKnows email this morning and saw that Google Analytics sent out a Benchmark Newsletter.  (See below).  If you recall, when signing up for your Google Analytics account, you were offered to "opt-in" to anonymous data-sharing with Google.  Well they've consolidated the data and are making some modifications to their standard benchmarking report.  The information is revealing, but how does the…

In my 29 years of retail experience…and in coaching…literally…thousands of individuals…

I have come to notice… an individual will fall into one of three categories… of happens…

And that is H-A-P-P-E-N-S…happens…

A person will either…MAKE things happen…

Or they will…WATCH things happen…

Or…they will look around and ask…WHAT HAPPENED???

Now obviously…there is a clear and distinct difference… between…

Earlier this week, Google caused a stir when it launched Google+, the new social sharing service that’s currently available only to those lucky members who receive an invitation. Unlike other social sharing sites, Facebook being the first that comes to mind, the all-new Google+ begs its users to practice sharing decorum.

First Things First

Whether or not you have received an invitation to Google+ -- it’s the only way to use the service, and due to the high…

Have you ever wondered how you can make a difference in someone’s life? Please join us in our efforts to support the family of Sayshae…

Start with a strategy so you can create a simple manageable measurable campaign, which serves your dealership’s goals. Define your goals, what do you need? Traffic to your website? New customers? Repeat business? Launching a new vehicle or service?

Next you will need to conduct research to determine the most appropriate social media platforms relevant to automotive marketing. No two dealerships are alike in this respect and the results of this kind of research always turns up…

     I find that to many Sales People start off on the wrong foot. It starts with the meet and greet.

I see a widespeard approach with lack-luster entiuasm, energy, excitment, professionalism. It seems the

Sales-Person has already looked at the trade, made a determination that the Guest is buried alive in it,

and that God, the Pope and Jesus cannot get them out of it.

     The Salesman has looked at the Customers clothes and has already made…

The word “social” in social network can be a bit misleading when building an online brand for your company.  Social networking was born out of the concept of sharing one’s personal life and not professional endeavors.  Today, people as well as companies are using social media to drive personal and professional branding.  Social networking is still a format that is deeply embedded in personal…

That's what it's all about isn't it? To get people to talk about and recommend you to others? So how are you doing? All this work you've been doing with social media and building community, is it working? That is, are you developing the kinds of relationships with people that influences them to want to tell others about you?…