How much of your dealership’s advertising budget goes into promoting your Service Department? Often times it seems that Car Dealers put so much time into getting the Front End ready for Lights, Camera and Action that the Back End gets neglected. Promoting your Service and Parts Center as well as the Body Shop is a healthy way to keep Car Buyers coming into your Service Bay even after their warranty is up.

Consider the age of the average vehicle on the road in your market. All of…

Video tape: The tape-less camera we use today offers much higher quality than anything that could have been imagined 10 years ago.…

AdAgencyOnline.Net, a nationally recognized automotive advertising resource / networking portal, will be reviewing a new cutting edge technology vendor -- VehSmart -- on the portal's blog talk radio station WAAOL, All Automotive Advertising News All The Time.  VehSmart is introducing a fully integrated asset management and…

1. Facebook will go public and make the current $50 billion dollar valuation look…

Still not too late to sign up. Send an email to freetraining@dealerprotraining.com for phone access and workbook.

Make 2011 the Year of Results!

John I have tried to post these comments to your original post.  It keeps popping up that the post has exceeded 40,000 characters and will not accept the post.  According to Word this post has 3,596 characters.  I believe the 40,000 limit is for the whole post.…

http://www.facebook.com/seanvbradley

http://www.dealersynergy.com…

HERE YE, HERE YE

Let it be known on the first day of…

The 2011 Automotive Marketing Boot Camp (#AMBC), organized by PCG Digital Marketing, is scheduled from April 16th – 18th in Orlando Florida.  

The Boot Camp will feature two full days of classes on Sunday and Monday to provide the strongest educational experience for all that attend.  This is the second year that the Automotive Marketing Boot Camp will be…

At my first dealership, in the mid 70's, we used cards and a file for everything. From the system for ordering parts to reconditioning costs on used cars.  And here I am, dawn of 2011, blogging my aspirations for the future. A digital web, open to the world, will hold my words long after I am gone.  But for now this blog is another tool used towards achieving my goals for the coming year.

Why lucky?  Timing I suppose.  Moving from hand written inventory controls to…

A few years back as I was getting ready for work, I reached into the left pocket of my suit pants and found two five dollar bills.  Hmmm, I thought, anything in the right pocket.  Eureka, a ten dollar bill.  Life is good, twenty bucks found. …

In pulling up stats on random websites, I have seen a very definite trend in the past 30 days of visitors. Traffic is highest the first part of the week – Monday through Wednesday – then seems to taper off into the weekend. This surprised me, as I always thought people would spend time on the weekend shopping online. What this tells us is that you should focus your…

THE PEANUT FARMER

In November, 1976 the citizenry of the United States of America elected a Georgia Peanut Farmer as President of the United States along with a Democrat Congress.…

Join the VinSolutions Community today to read my featured social media blog posts, located here.

Here's a taste of one of my latest posts:

 …

In 1974 when I first ventured into Dealerland:

The population of the United States was 213,854,000.…