All Blog Posts (12,628)

Paper.li makes it easy for micro-bloggers to create online dailies

You may have noticed that some of the power-bloggers you follow are coming out with dailies. This is due to a new site called Paper.li. A few examples I can cite include, The Eric Miltsch Daily, The Automotive SEO Daily, The Automotive Social Media Daily.…






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Added by Ryan Gerardi on November 2, 2010 at 6:36pm — No Comments

AdAgencyOnline.Net Reviews DealerFire On Their Automotive Advertising Experts Blog Talk Radio Show

AdAgencyOnline.Net is an automotive advertising resource / networking portal that finds and reviews cutting edge automotive advertising applications for automotive advertising agencies. Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station -…

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Added by Philip Zelinger on November 2, 2010 at 2:18pm — No Comments

Keep Joe Coming Back: Remarketing for Automotive Advertising

Think about the average car shopper visiting your website. Let’s say you sell Nissans. Joe wants to buy a Nissan Altima, so he searches for “nissan altima” in Google. Your car dealership pops up at the top of the search results.…

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Added by Paul Potratz on November 2, 2010 at 1:49pm — No Comments

Groupon: A New Level of Social Media Marketing

Social media offers an incredibly effective medium for automotive marketing to promote your latest specials. You can promote offers by posting on Facebook, Twitter, and other pages. However, your customers often can be the best form of advertising. When they are posting your latest service specials on their personal Facebook and Twitter profiles, your message reaches thousands of their friends and followers.



The question is, how can you get your car shoppers to post your specials…

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Added by Paul Potratz on November 1, 2010 at 5:43pm — No Comments

Find Your Place on Google

Google is giving car dealerships one more way to be found online! The new Places search category offers an easy way to search Place pages, which already existed but now are more visible. You can see a business location right on a map, read reviews, and see promotions right in search results.



After entering a search on Google, you'll see a "Places" option on the left side (along with Images, Videos, etc.). You can click this to search just for Place pages; anything from your…

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Added by Paul Potratz on November 1, 2010 at 2:40pm — No Comments

F&I Paper Log Needed!

Does anybody have a paper F&I log that could be e-mailed to me? My best e-mail address is snewman@fidelityauto.com

Thanks.

Added by Scott Newman on November 1, 2010 at 2:34pm — No Comments

He Buys, She Shops: Study Reveals Fundamental

He Buys, She Shops: Study Reveals Fundamental

Shopping Differences between Genders



Women Encounter More Problems, but Men are Less Forgiving



– Roughly half of all customers experienced problems during their most recent shopping experience, according to, “Men Buy, Women Shop,” a first-ever study looking at gender differences in the retail shopping experience, released today from the Jay H. Baker Retail Initiative at the Wharton School of the University of Pennsylvania;… Continue

Added by SUSAN HAIR on November 1, 2010 at 2:05pm — No Comments

WOMENCERTIFIED~SUSAN HAIR 561-309-7078~CONGRADULATIONS!

Selling to women expert Delia Passi honored among Florida’s top women business owners



Hollywood, FL () - At the helm of one of the nation’s leading selling to women training, marketing and research firms, Medelia Inc. CEO Delia Passi was honored this month at the Fourth Annual Top Women-Led Businesses In Florida Awards Ceremony and Luncheon.



Presented by the Commonwealth Institute of South Florida & the Center for Leadership at Florida International University, the Top… Continue

Added by SUSAN HAIR on November 1, 2010 at 1:58pm — No Comments

New Month: November

All around the country people are making plans for their holiday celebration. Seems at times that our sales people are distracted, many think they can not compete with the man in the red suit. Not True! In over thirty years in the automobile business, I was once one of those who relaxed in the holiday season. In 1994 while trying to work this new tool called "the internet" I discovered there was business out there. I just had to place my…

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Added by Craig Darling on November 1, 2010 at 12:17pm — No Comments

The Big Google Change: How It Makes Strong Car Dealer SEO Even More Important

SEO for Car Dealers has been hugely important for years now, but the recent changes at Google have made strong SEO that much more powerful in driving traffic to your websites.



The changes really come down to three things:



  • Places (the maps listings) have moved to the right sidebar and stay persistent with the page as you scroll down.
  • The organic ranking algorithm now controls the rankings on Places.
  • Reviews are now visible on your standard Google…
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Added by JD Rucker on November 1, 2010 at 1:45am — No Comments

A Witch's Blog for you to Brew.... Creepy Tale from the Crypt...The Legend of the Lifeless Idea

Demons and Ghouls, Goblins and Ghosts..

Come listen to a tale hair-raising to most



Stepped out of the darkness, under the moon lit sky

As the night wind howls and the bats fly by



From behind a tombstone a car dealer creeps

To face an open coffin where an awakened corpse weeps



This frightful figure looks dreadfully at the man

And pointing to the stone with a trembling hand



“Rest in Peace” says the corpse with a morbid moan

“Here…

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Added by NANCY SIMMONS on October 31, 2010 at 9:48pm — 3 Comments

Miracle Motor Mart Nominated

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Added by Terry Marcum on October 30, 2010 at 4:00pm — No Comments

AdAgencyOnline.Net Reviews Advanta-STAR For Automotive Advertising Agencies

Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of the automotive advertising resource / networking portal AdAgencyOnline.Net, will be reviewing Advanta-STAR for his affiliated automotive advertising agencies during an interview with the President of Advanta-STAR, Withan Lemmon, on the blog talk radio station…

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Added by Philip Zelinger on October 29, 2010 at 3:30pm — No Comments

86 Ways to Say, "Good Job!"

1. Good for you!

2. That’s really nice

3. Superb

4. That’s the best ever

5. You did that very well

6. That’s great!

7. You’ve got it made

8. Way to go!

9. Terrific

10. That’s the way to do it!

11. That’s not bad!

12. That’s quite an improvement

13. Couldn’t have done it better myself

14. Good thinking

15. Marvelous

16. You really are going to town

17. You’re doing fine

18. Keep up the good work

19. You’re… Continue

Added by Kevin "Friend Me" Bradberry on October 29, 2010 at 1:30pm — 4 Comments

Download: Glynn Rodean's Digital Dealer 9 Presentation

Many have requested a copy of the slides from my presentation at Digital Dealer 9 in Las Vegas on "The Evolution of Business Development - The Hybrid BDC". This download also includes the audio files of example "what not to do" phone calls.



You can grab my presentation here >> www.NewVisionSales.com



Thanks. Contact me and we will talk about what I and New Vision Sales can do take you and your dealership to an astonishing… Continue

Added by Glynn Rodean on October 29, 2010 at 11:48am — No Comments

Those Kiwis know a thing or two about customer service, ay?

The first I knew about the scam was when I got a call from a journalist saying that if she had…

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Added by charles bayer on October 28, 2010 at 11:04pm — No Comments

The Perfect Day

Have you had a 'Perfect Day" recently?



You know, where everything just seems to come together.



Customers seem to be in a great mood. Technicians and Parts are not arguing at the back counter. The Owner comes in and smiles at you for no particular reason.



Just a great day.



And then you ask yourself "Why isn't everyday like today?"



I can tell you what the difference is.



Daily Goals.



When you have Wrtten Daily Achievable Goals your day… Continue

Added by Leonard Buchholz on October 28, 2010 at 6:00pm — 1 Comment

Auto Quotes / Response Logix

As we are constantly looking for ways to improve our internet sales process, one of the things that has come to our attention that we are thinking of looking into further is auto quoting. There are several

companies that offer services like this at a reasonable rate, one of

them being responselogix. We are looking at trying to implement this at

mainly our Honda store on a trial basis until we see how it works, but

before we did I thought it would be a great idea to pick…

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Added by Walt Kustra on October 27, 2010 at 4:27pm — No Comments

Where in the world is your finance penetration?

Way back in 1971, C.P. Snow wrote about technology in the New York Times. He said, “Technology... is a queer thing. It brings you great gifts with one hand, and it stabs you in the back with the other.”



Many dealers are voicing that sentiment these days. Far too few have done anything about it. Some have learned to use computer software with skill. They use the apps on iPhones, iPads, and Blackberries. They have created an effective Web site. They use FaceBook and Twitter and… Continue

Added by Rebecca Chernek on October 27, 2010 at 4:07pm — No Comments

WOMENCERTIFIED~DELIA PASSI

Delia Passi is a nationally recognized and highly regarded businesswoman in marketing and business development and considered a leading authority on selling to women. As President and CEO of Medelia Incorporated, she supports companies in their efforts to gain market share of women consumers and target markets. Medelia Inc. is the recipient of several awards including Best Woman-Owned Business, Best Diversity-Owned Business, a Stevie Awards’ two-time finalist and Ernst & Young’s Best… Continue

Added by SUSAN HAIR on October 27, 2010 at 11:29am — No Comments

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