Specialists in online guided shopping and consumer engagement to participate in largest third-party partner program in the industry

Indianapolis, IN – October 19, 2017 – …

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to women by 7% to 10%?

Ten years ago, the ad spend was all in…

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to women by 7% to 10%?

Ten years ago, the ad spend was all in…

Do you really know how your salespeople are answering this question:  “What time do you…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

The information that the technician provides the manufacturer is one of the most vital sources of product improvement information that the manufacturer can get! So by writing your comments well, you are doing what you do best to not only help the customer but also keep vehicles functioning and improving. You are what helps us get kids to school,…

Here are some key concepts I’ve learned both from my mentors and from my own life experience — to maintain a success-oriented attitude. The common element to each of these is that you have to take Action:

• Surround Yourself with Mentors/Role Models — Build a circle of positive people who dream bigger and think bigger than you do. Whenever possible, dump…

Are your kids asking you to tint your car windows and you are reluctant to it? We can understand. It is one of those things that seems non-essential but is highly valuable for the car. Hence, having the dilemma of whether to spend on the same or not always persists. Besides, lack of time and lack of information of tint films are the barriers you encounter while planning for the installation of window tint.

It is highly…

I recently spoke at a conference in Orlando. After my presentation, I noticed a workshop on the schedule: “How to recruit and keep your technicians.” I ran down the hall to a room packed like sardines. The conference-goers were anxious to attend because someone was finally going to share the magic bullet! A woman approached the podium. We awaited her message with anxious…

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -0.7%. Cars overall dropped -1.1% and trucks decreased -0.3% in value during September. All vehicles are averaging a 12-month depreciation of -14.5%, assisted by heightened vehicle replacement activity following Hurricanes Harvey and Irma.

Four vehicle segments increased in value in…

An open letter to all US market, dealership management:

We are offering to deliver 45 - 200+ highly-qualified buyers to your showroom, in the next 30 days, for $100 or less per Up; buyers that have already entered your market to buy, delivered to your dealership after seeing your offer." 

"No gimmicks, no BS, just verified buyers, actively looking to PURCHASE a vehicle in your market now...You get a bare minimum of 45 highly qualified…

I have watched countless presentations from dealers who want a change from their employees. Generally, these discussions don’t go well and the tone of the dealer is one of superiority that controls the conversation and doesn’t ask for input. Their authority is never in question and I am confident all of…

How do you find the car that will exactly suit your needs for years to come? It just takes a little research and planning. When you know the kind of car you want, you can then decide whether you want to buy a new car, lease a new car or buy a used car.

If you have any questions along the way, please reach out to the Edmunds Shopper Advice team for free assistance. We can also pair you with an Edmunds car-shopping advisor who can help you wherever you are in the shopping…

We often forget that the only reason the manufacturer is paying for a repair is because they did something wrong in the manufacturing of the vehicle that caused the breakdown.

Sometimes the advisor forgets this because he is just trying to please the customer and get a good survey. The customer just wants his car fixed for…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …