Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

Most of us address recalls as “just a recall, not warranty.” In tech meetings, we do have to address all factory payments.

I love the meetings when they are about the beloved subject of warranty. There are usually only three types of responses when we are discussing warranty requirements. There are some discussions where everyone sits with their arms crossed not saying a word, just waiting for me to shut up. Or someone wants to argue the fact and get all flustered about the…

Hearst Autos, the only full-service consultative resource for connecting automotive marketers with in-market auto shoppers, today announced its new permanent office in Chamblee, GA., just outside of Atlanta.

Located in Chamblee’s Antique Row district, the office has an open floor plan dedicated to optimizing workflow, including whiteboard spaces that allow teams to share ideas openly and track design sprints over multi-day sessions. The decision to move into a new space was based on…

https://www.youtube.com/watch?v=y9mNsRZEibY&t=2s&list=PLP-r3nR1_owSxjOWTMbA_AvtW4tsDm3f8&index=1

We have specifically launched programs for Mitsubishi dealers throughout the US. Selling 50 New Units in one promotion is not only realistic, but many of our customers are doing just this! Reach out to me today if you're interested in learning…

Consumers can instantly check their credit rating online and share with automotive dealerships

Las Vegas, NV – September 18, 2017 –  Gubagoo Inc., the leading provider of…

Dealerships can centrally manage and oversee SMS communications and ensure compliance

Las Vegas, Nevada – September 18, 2017 – Gubagoo Inc., the leading provider of…

Let's discuss a video targeting strategy customized for areas you're losing valuable market-share. …

Chat operators can quickly search and push vehicle part information to consumers over live chat or SMS

Las Vegas, NV– September 17, 2017 – Gubagoo, the leading provider of dealer communications solutions, today…

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 68.3% approval rate for August, just shy of the “healthy” mark at 70%.

The credit approval rate for August saw a noticeable improvement from last month’s rate of just 54.3%. In more complete context, a year ago the approvals rate was much lower, reaching only 57.7% this time last year.

The jump in…

Many things today require assembly when you buy them and include a package of individual parts such as nuts and bolts. Included in this package is printed information call directions that give step-by-step assembly instructions that should produce the assembled product without much effort. Recently I purchased some…

‘Buying a car’ versus ‘shopping without buying’ emits a varied set of emotions for women car buyers.

A new Women-Drivers.com study reveals that when there is money in the game, emotions dial up with the heightened sense of commitment. The data reported by women in the…

AutoHook, the automotive industry’s frontrunner at proving sales, showroom visits, and the ROI of their private incentive offers officially released their latest dealership report, …

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, released its Used Vehicle Retention Index for August, showing the Index dipped slightly from 113.0 in July to 112.6 in August. Click here to obtain a copy of the latest index data.

The…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

September 12, 2017 – Urbandale, IA – Flick Fusion Video Marketing today announced that it has joined the growing CDK Global Partner Program. As a member of the largest third-party partner program in the industry, Flick Fusion is now part of a marketplace of applications and integration choices developed to help automotive dealers succeed.  

"Many dealers now realize that videos are not something to just post on your website, but an essential part of an integrated…