Timmy D. James's Blog – January 2016 Archive (2)
Use Video to Increase Service Upsell
It’s widely known that video walkarounds, email responses and other types of video attract more attention from car buyers and better engage them once they reach out to you. But, one of the biggest mistake I see most dealerships make is to neglect the service department in their video marketing efforts.
Most importantly, utilizing video in your service…
ContinueAdded by Timmy D. James on January 28, 2016 at 9:17am — No Comments
For Car Buyers, 5 Is the Magic Number
While the consumer’s car buying journey can include upwards of 24 touchpoints, there are some particular milestone moments in that journey that can define and direct their actions. These moments are covered in a report recently released by Google’s Automotive division, “…
Added by Timmy D. James on January 11, 2016 at 8:26am — 1 Comment
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