February 2013 Blog Posts (163)

Add Two New Pieces of Content Per Month to Your Website

Content

For those with a business that has an active blog, you may say that this seems light. It is. It seems that there’s a huge gap between those who are adding content to their site and those who don’t so we’re going with a strong minimum. If you’re adding two pieces of content per month, you have the ability to make a difference.…

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Added by JD Rucker on February 14, 2013 at 3:30am — No Comments

Understanding Reputation Management

Understanding Reputation Management

Reputation matters regardless of the industry that you are in or what goods or services that your company provides. Perceived issues with your trustworthiness or the quality of your product most definitely can impact your…

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Added by David Farmer on February 13, 2013 at 1:21pm — No Comments

NCM wants to know: Is there a disconnect in your automotive dealership? l

This article was written by NCMi Instructor, Steve Hall.

Being an instructor at the NCM Institute has some definite advantages. I am blessed with an abundance of information, from all levels of the dealership. Week by week, we get to interact with owners, general managers and department managers. Not only do we share our information and best practices, but listen and learn about what is going on in your…

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Added by Garry House on February 13, 2013 at 12:00pm — 2 Comments

Overwhelmed by Technology Choices at NADA? Here’s All You Need to Know.

We spoke with hundreds of dealers at the recent NADA Convention & Expo in Orlando. One of the recurring conversations at our booth was that many dealers are overwhelmed by all the technology available. From CRMs to reputation management to implementing new technologies in the service drive, how do you know where to begin? What’s most important? What’s really going to add to your bottom line and what’s going to be a waste of money?

I read a book many years ago that provided what is…

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Added by Mike Esposito on February 13, 2013 at 11:31am — No Comments

M-Commerce is Mission Critical!!

Get your copy of DMEautomotive's new book!!  Download or contact me for your copy!  Great to see you all at NADA 2013!!!

 …Product Details

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Added by Susie Peeler on February 13, 2013 at 10:46am — No Comments

DMEautomotive Wins Prestigious 2013 Technology Leadership Award

DMEa’s Customer Journey receives Best Service Marketing Award from Dealer Marketing Magazine

 

DAYTONA BEACH, Fla., February 13, 2013 -- DMEautomotive’s (DMEa) Customer Journey lifecycle marketing system was presented with the prestigious 2013 Technology Leadership Award for ‘Best Service Marketing’ at the National Automobile Dealers Association (NADA) Convention & Expo in Orlando,…

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Added by Crystal Hartwell on February 13, 2013 at 10:00am — No Comments

Unplug Your Social Media Machine and Go Acoustic from Time to Time

Acoustic Guitar

When putting together strategies and making adjustments (and the occasional complete overhaul) of social media pages, processes, and content, there’s nothing better than to get a client truly “plugged in” to the social media world. There’s an excitement that surrounds it, particularly after a couple of weeks when the results…

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Added by JD Rucker on February 13, 2013 at 1:15am — No Comments

Stop wasting time at NADA and Digital Dealer and every other workshop

I didn't make it to NADA 2013 this year but I know a lot of my friends who did and as always, they had a great time.

It's funny though, so many people I know spend a ton of money to fly to NADA, or Digital Dealer or some other workshop only to come back and keep doing the same thing they did before the workshop.

I'm sure this won't be a popular comment but I'm going to make it:

Stop wasting your time, and your money, going to these workshops if you're not even doing the…

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Added by Mathew Koenig on February 12, 2013 at 8:56pm — No Comments

Pay Plan Pitfalls

California recently joined New York in requiring that all sales commission pay plans be in writing. This may seem like common sense since many dealers realize that from a legal and practical standpoint, all commission agreements should be in writing whether it’s required or not.

Even if you already utilize written pay plans, the questions are how well are they…

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Added by Jim Radogna on February 12, 2013 at 8:34pm — No Comments

Jim Ziegler - "Secrets to Success

http://www.automotivedigitaltraining.com

This is a "Demo" for Jim Ziegler's Video On Demand Training on the Automotive Digital Training Platform

Jim Ziegler - Secrets To Success - Automotive Sales - Automotive Digital…

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Added by Sean V. Bradley on February 12, 2013 at 8:30pm — 2 Comments

Do Reviews Really Sell?

Do dealership reviews really sell cars? Are you confused about the discussions surrounding the importance of reviews? When you read reviews are you reading about the product or about where you are buying the product - Be Honest. This week on Think Tank Tuesday, learn the truth behind all the effort you've given to working on your dealership's reviews.…

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Added by Paul Potratz on February 12, 2013 at 4:00pm — No Comments

Automotive Sales Training - The Most Important Decision of Your Life

On November 19, 2005, a day after having surgery, I was diagnosed with squamous cell carcinoma cancer. I would compare receiving the news to going to the dentist and being numbed. However, this numbed my whole body. For 20 minutes I rushed through all kinds of thoughts and emotions – shock, anger, “why me?” questions, sadness.

 

After the 20 minutes, I made a big decision. I decided to live. I decided that all of the emotions and thoughts I was experiencing were not supporting…

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Added by Mark Tewart on February 12, 2013 at 3:00pm — No Comments

Google Location Monitoring for Spam

Google's newest patent will prove to be both beneficial and terrifying to users, which is just about par for the course for the search engine juggernaut. It involves tracking you wherever you go and then collating and analyzing that data for personal identification trends. Creepy? For sure. Useful for …

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Added by Timothy Martell on February 12, 2013 at 3:00pm — No Comments

Time management: Tips to reduce stress and improve productivity

Effective time management can help you get more done, reduce your stress and reclaim your personal life.

 

Do you find yourself overwhelmed by the number and complexity of projects that need to be completed at work each day? As the day flies by, do you often feel as if you haven't paid enough attention to each task because other tasks keep landing on your desk, co-workers interrupt you with questions or you can't get it all organized?

 

You probably know…

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Added by Al Mosher on February 12, 2013 at 9:50am — No Comments

Reputation Management Starts at the Dealership

Reputation

With General Motors mandating reputation management to its dealers and other manufacturers considering the same course of action, it's clear that power of online reviews is catching the attention of the automotive industry at the highest levels. The old days of CSI being the primary indicator of whether or not a dealership is servicing their customers properly are…
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Added by JD Rucker on February 11, 2013 at 11:59pm — No Comments

Make Money Mondays With Sean V. Bradley (2-11-2013)

http://www.robertweisman.com

http://www.internetsales20group.com

Make Money Mondays With Sean V. Bradley…

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Added by Sean V. Bradley on February 11, 2013 at 10:30am — No Comments

Some Novel Tips (Blogging Advice)



Blogging is the new writing medium for the masses. Some people lament the fact that anyone can go about publishing content for the world to see, but those people are probably the great-great-grandchildren of the guys who threw rocks at Gutenberg. I honestly believe that the more people…

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Added by Timothy Martell on February 8, 2013 at 1:00pm — No Comments

Automotive Sales Training - The Death of Traditional Salespeople - Part 2

For as long as I can remember, traditional sales training has focused highly on certain sales skills such as cold calling, presentation-demonstration, objection handling and closing. This model is outdated and out of touch. The traditional model that is taught to salespeople has an adversarial and combative tone that goes against the grain of basic human communication.

 

Selling is not something you do to someone. By my definition, selling is assisting people in finding…

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Added by Mark Tewart on February 8, 2013 at 12:30pm — 4 Comments

VinSolutions® Helps Dealers Offer Consistent Customer Contact, Follow-Up

Automated direct mail solutions drive cost-effective customer engagement, prospecting and retention

Overland Park, KS February 8, 2013- VinSolutions announces the release of three automated direct mail solutions that help dealers cost effectively maintain consistent, meaningful outreach with customers and minimize their worries about missed follow-up and prospecting…

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Added by Joseph Little on February 8, 2013 at 10:36am — No Comments

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