February 2014 Blog Posts (134)

Did You Watch The Show "Hoarding: Buried Alive?"

Do you succumb to the ever present marketing sickness of wanting to do everything you hear about? It's better to have a solid, strategic marketing plan in place rather than numerous messages that will overwhelm and confuse your customer. Find out more on this week's Think Tank Tuesday.…

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Added by Paul Potratz on February 4, 2014 at 2:46pm — No Comments

NADA Thoughts From The Big Easy

Here is this week's Used Car Market Report from Black Book and Ricky Beggs. Black Book was able to spend some time last week in New Orleans as part of the AFSA Conference as well as the National Automobile Dealers Association Convention and Exposition. The financial market continues to grow while serving the needs of the auto industry with…

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Added by John Sternal on February 4, 2014 at 2:42pm — No Comments

Getting Smart About Automotive Sales Staff Recruiting

Sometimes our focus on growing profits can lead us to make decisions that have us working harder and not smarter. For example, cutting corners in regards to recruiting and training sales personnel. The fear of loss of investment if the employee leaves, can spiral into an evolving sales team in which more and more members lack the necessary skills to increase profits.



The…

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Added by Stephanie Young on February 4, 2014 at 2:00pm — No Comments

Do You Have Leaders or Bosses Driving Organizational Success

There is no mystery in the concept that the happier employees are, the more productive they are, resulting in greater profits for your organization.   Read the below descriptions for a leader and a boss and determine what is the driving force in your dealership.

 

Leaders are people that are responsible for…

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Added by Stephanie Young on February 4, 2014 at 8:30am — No Comments

DealersLink® Shines At The 2014 NADA Convention

FOR IMMEDIATE RELEASE

(February 4, 2014) - Broomfield, CO. The buzz surrounding DealersLink® — one of the most exciting companies in the automotive industry — was abundant at NADA this year. DealersLink® ran over 500 dealer demos at the show and impressed dealers with its new release of the V4 Game Changer.

DealersLink® is gaining more attention as one of the most innovative companies in the auto industry — DealersLink® experienced a 50 percent growth rate in 2013 and…

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Added by Devon Peterson on February 4, 2014 at 8:29am — No Comments

eCommerce Director, Nancy Tonkin Of 16 Rooftop Dealer Group Reviews The Internet Sales 20 Group



http://internetsales20group.com/registration/ 856-546-2440

eCommerce Director, Nancy Tonkin Of 16 Rooftop Dealer Group Reviews The Internet Sales 20…

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Added by Sean V. Bradley on February 4, 2014 at 7:10am — No Comments

The Emperor's New Website

The emperor's new website. You might remember the famous Hans Christian Andersen story called The Emperor’s New Clothes. It’s about a team of con artists who sell an emperor a “magical suit” of clothing that appears invisible to stupid or incompetent people. Of course, the emperor had bought nothing but thin air - but all of his trusted…

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Added by Stephen Jackson on February 3, 2014 at 12:28pm — No Comments

Make Money Mondays with Sean V. Bradley - Special Edition with Karen Bradley "Follow-Up"

http://www.automotivedigitaltraining.com 856-546-2440 

http://www.internetsales20group.com 

http://www.dealersynergy.com 

Make Money Mondays with Sean V. Bradley - Special Edition with Karen Bradley…

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Added by Sean V. Bradley on February 3, 2014 at 11:45am — No Comments

Turn a Mistake into a Masterpiece

In today's marketplace, I submit that it is no longer acceptable to merely satisfy our customers and employees.  That statement is not ground-breaking, we've all heard it.  In most cases, providing what I call "Ridiculous" Service does not come naturally.  As a matter of fact, it's quite un-natural.  We create habits even when it comes to serving.  If we are going to blow…

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Added by Danny Benites on February 3, 2014 at 10:00am — 5 Comments

Are you prepared

It is time to prepare for the warmer weather that is right around the corner. In the Auto-Industry we need little reminder that March will soon be here.  What should you do to be prepared?  Are you staffed properly?  Has your staff been properly trained?  How are your manager?  Are they the right ones to take you to the next level?  Are you prepared?  Do we have the right inventory? 

Lots of questions to answer. If you don't know now, you need to find out.

If you look up and it…

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Added by Tim Marvel on February 3, 2014 at 6:30am — No Comments

Best Selling Author, Dr. Willie Jolley Will be The Keynote Speaker For The 5th National Internet Sales 20 Group In Atlantic City, NJ April 8th -10th

SIGN UP NOW: http://internetsales20group.com/registration/ 

Best Selling Author, Dr. Willie Jolley Will be The Keynote Speaker For The 5th National Internet Sales 20 Group In Atlantic City, NJ April 8th -10th

Folks, you DO NOT want to miss the upcoming Internet Sales 20 Group! We have an ALL STAR Line-Up of Speakers, Trainers & Experts! (…

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Added by Sean V. Bradley on February 2, 2014 at 3:30pm — 7 Comments

Shame on Chrysler!

Fiat-Chrysler creates Dutch holding, sets tax domicile in UK



January 29, 2014 - 8:12 am ET

MILAN (Reuters) -- Fiat said it would register the holding of its newly created Fiat Chrysler Automobiles NV group in the Netherlands and set its tax domicile in Britain, cementing a politically sensitive shift away from its home base in Italy.…

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Added by Doug Davis on February 1, 2014 at 4:11pm — No Comments

61% Of Super Bowl Viewers Will Share Commercials On Social Media! [Infographic]

Photo credit: Hawk Eyes

Here were the findings:

  • 93 percent of viewers will talk about commercials with peers.
  • One in four will likely post about Super Bowl ads on…
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Added by MANNY LUNA on February 1, 2014 at 8:30am — No Comments

Would Your Customers Pay For Your Loyalty Program?

Imagine having customers so loyal that they are willing to pay you just to do business with your dealership. Do you think a customer that makes an investment in your loyalty program would be more or less likely to remain loyal to you and your brand? Three companies have successfully managed to accomplish this and in a very big way.

 

Movie theater chain, AMC,…

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Added by Mike Gorun on February 1, 2014 at 8:28am — No Comments

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