Sara callahan's Blog – February 2015 Archive (1)
Is Guerrilla Social Media A Good Strategy?
It seems as if every big event nowadays is live tweeted by brands seeking to gain free marketing on the back of these popular events. This last Super Bowl saw brands literally setting up war rooms filled with social media professionals, graphic designers and even lawyers, simply to post content in reaction to real-time events. For most events targeted by brands in this…
Added by sara callahan on February 11, 2015 at 11:01am — No Comments
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