Sara callahan's Blog – February 2018 Archive (3)

Customers Don’t Care What You Have Until They Care About You

Whether you’re a dealership or a vendor, I’m sure you want to gain the attention…

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Added by sara callahan on February 23, 2018 at 9:21am — No Comments

What is Content Marketing?

Content marketing has become somewhat of a buzzword recently. With developing technology and the Internet taking over our lives, PR and marketing terms constantly develop and shift in meaning. So, I thought a little primer on content marketing might be useful!

 

The classic definition of marketing typically involves activities such as ads, coupons and direct…

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Added by sara callahan on February 16, 2018 at 10:17am — No Comments

How Subtlety in Content Leads to Marketing Success

These days, consumers are no longer willing to engage with in-your-face marketing tactics and quality content is king. Simply put, t…

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Added by sara callahan on February 9, 2018 at 9:33am — No Comments

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