Big Tom LaPointe's Blog – February 2016 Archive (2)
Playing 'hide the salami' with your live chat will kill car deals
It’s one thing to try to view the auto industry through the eyes of a consumer when you work for a dealership. It’s quite another to attempt to view it as a vendor.…
ContinueAdded by Big Tom LaPointe on February 28, 2016 at 9:33pm — 16 Comments
Is Return on Investment or size of Expense more important with vendors?
Deciding priorities when it comes to KPIs and ROI
It’s a conundrum auto dealers face in every aspect of the car business: go for ROI or most affordable?
Go with a factory-mandated…
ContinueAdded by Big Tom LaPointe on February 15, 2016 at 10:30pm — No Comments
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- Playing 'hide the salami' with your live chat will kill car deals
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