Tom Cannata's Blog – February 2016 Archive (1)

The Long Arm of Loyalty

In the decades I’ve been in the automotive industry, I’ve rarely seen a dealerships compete on anything other than price.  After all, it’s pretty easy to compare pricing, especially with the advent of the internet.  Today, more than ever, the consumer has the ability to shop faster, further and with all the tools that strip leverage away from the dealership.  Frankly, we’ve…

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Added by Tom Cannata on February 4, 2016 at 9:05am — 2 Comments

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