Mathew Koenig's Blog – February 2014 Archive (2)

The right way to use mobile video for follow up

some of you that read the title are probably saying there's more than one right way, and that's true, but I'm a big believer that everything we do should first have the consumer in mind. That said, making mobile videos and using them for follow up on YouTube may not be the best thing for your consumer.

why not you ask? Let me ask you this do you think that a person likes having a video with their first and last name publicly shared with the universe?

I know personally, I would…

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Added by Mathew Koenig on February 19, 2014 at 11:23am — No Comments

Do your salespeople really suck or do you?

After 20 years in this industry it's amazing how in some areas, namely sales management,  so little has changed when it comes to the manager/salesperson relationship. If you've ever said: it's hard to find good people. or... My people suck. THIS IS FOR YOU!

Disclaimer: If the below info doesn't pertain to you, don't be offended. If you leave a pissed off comment, it's likely that I'm speaking directly to you so grab a mirror after you complain about the…

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Added by Mathew Koenig on February 10, 2014 at 11:10am — 3 Comments

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