One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically not negotiating. You must price your cars to market to get leads. On the new car side, the customer is setting the prices. With new tools that allow prospects to literally buy the car from home, negotiating power is shifting to the consumer.

The number…

Syd Micheal started a new group for sales professaionals, it is free to join and you can win prizes.

https://www.facebook.com/groups/cardawgsauto/

check it out and ask to join

Dealership valuations skyrocket; Van Tuyl, Berkshire Hathaway acquisitions have major impact; new entrants outpace publics by over 4 to 1

Irvine, CA, March 9, 2016 – U.S. dealership buy/sell activity reached record highs in 2015[1], with activity by new entrants outpacing public company acquisitions by over four to one, according to The Blue Sky…

Are you distracted?

 

One thing you can accept as certain is that our lives are full of distractions. You might be so determined to accomplish your to do list and yet at the end of the day not much is been completed. Let’s look at some logical ways to control the largest time waster that we all…

If you love cars, you would certainly have come across terms like speed, torque, power, acceleration, RPM and so on; a car’s performance is assessed using these factors. Among all the car related technical terms one stumbles on, speed and torque are the most…

Find Your Motivation 

Today, I'm diving deep into the entrepreneurial mindset and what it means to be truly successful. There is more to being a successful business owner than money, and am sharing his own personal experiences to help you decide what your driving force for success is.

Tune in to the all new Think Tank Tuesday to learn the three successful phases all businesses experience and to learn how you…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

LAWRENCEVILLE, Ga. (March 8, 2016) – According to Black Book® data, the average price of a used vehicle for model years 2010-2014 declined -1.1% during February. Cars declined -1.1% and trucks declined -1.2% during the month. 

Full-Size Pickups led all vehicle segments with the highest depreciation on the month at -2.7%. Vehicles in this segment include Chevrolet Silverado, Dodge Ram 1500, Ford F150, the Nissan Titan and the Toyota Tundra. Vehicles in this segment entered March…

An excellent article on Customer Experience Insight shared an analogy that resonated with me as it can be applied to automotive salespeople. The article compares salespeople to trees and states that only 10 percent of salespeople are considered evergreen; are strong and productive no…

I visit and review at least 100 automobile dealer’s website every day. It has become clear to me that every dealer is doing a variety of things to get customers to knock on their door, to engage with the dealer and give the dealer permission to make contact with the customer. Big red buttons that say “Apply Now!” Or pop ups offering “$100 off your purchase.” Or, the most…

How Dealers Can Eliminate Deficiencies with More Accurate Attribution Tracking

Through endless digital and…

Albany, N.Y. – March 7th, 2016 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that two of its senior executives will be presenting workshops at the 2016 NADA Conference and Exposition in Las Vegas, NV. Mike Esposito, President and CEO, will present Create a Top Workplace to Increase Customer Loyalty, and Dave Druzynski, Director of Human Resources, will present Proceed with Caution! Social Media in Hiring and…

For car owners, leather upholstery poses a serious challenge. Few car owners know the right way to keep the leather parts in their cars in prime condition. When you consider the fact that caring from the interior of your vehicle is as important as taking care of the…

With a plethora of selection when it comes down to buying or selling your vehicle, there are a few different factors that come into play. You will want to know that your best interests are in mind, that you will be treated with friendly and helpful customer service, and that you will get the best bang for your buck. As a customer, it is hard to tell whether a sales person actually cares about your well being, or if they are simply using you for your purchase. If you live near the Ontario…

The Subaru WRX is a racy version of the traditional sedan with a strong base engine, superb handling, and all-wheel drive. The WRX hugs the road and delivers strong acceleration with a turbocharged four-cylinder engine. The vehicle also comes with a six-speed manual transmission that gives an even racier feel to the driving experience. This also provides an alternative to the CVT available which some drivers feel is too noisy in other models; however, drivers of the 2016 Subaru Impreza who…

Google rolled out the Android Marshmallow update on 28th May 2015 as Android M but underwent a series of previews before being given the current name. The first…

This is the Missing Piece to Profit

The automotive marketplace is over-saturated, but don't panic. There's an additional revenue source you can implement now to boost profits.

On this week’s Hard Facts, Samantha has the strategy for capitalizing in your own backyard AND the rest of the nation. Are you ready to increase your revenue by $30,000 per month? It's easy if you pay attention.…

Automotive recalls present an opportunity to maintain and improve dealer and brand integrity while winning back lost customers and attracting new customers that typically do not service at a factory-certified dealer. Historically, however, recalled vehicle owners have been viewed as a nuisance by dealership personnel. They can at times be frustrated and emotionally volatile;…

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At the beginning of the year we published a post about attracting connected consumers to the auto industry. To no surprise, even in the past few months consumers have become continually more expectant of positive digital experiences. Here’s an infographic that lays out what that blog explained, but for our more visual audience.…