March 2014 Blog Posts (141)

Chris Saraceno, VP Of Kelly Auto Group & Founder of DealerElite Will Be Speaking At Internet Sales 20 Group In Atlantic City In April



http://www.internetsales20group.com 856-546-2440

Chris Saraceno, VP Of Kelly Auto Group & Founder of DealerElite Will Be Speaking At Internet Sales 20 Group In Atlantic City In…

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Added by Sean V. Bradley on March 10, 2014 at 11:48pm — No Comments

Erika Simms, Social Media Advisor Of DigiGo Will Be A Speaker At Internet Sales 20 Group In Atlantic City On Social Media



http://www.internetsales20group.com 856-546-2440



Erika Simms of DigiGo Will Be A Speaker At Internet Sales 20 Group In Atlantic City On Social Media

About Speaker:

Erika Simms has worked in the Automotive industry since 2009, starting out working for her father's store in Northeast North Carolina. Erika began her career working vender side as a sales associate. However, her true passion was…

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Added by Sean V. Bradley on March 10, 2014 at 11:40pm — No Comments

Sean V. Bradley Explains How Internet Sales Coordinators Calculate Their Pay Plan - 3 Minute Book



http://www.automotivedigitaltraining.com 856-546-2440

http://www.dealersynergy.com

Sean V. Bradley Explains How Internet Sales Coordinators Calculate Their Pay Plan - 3 Minute…

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Added by Sean V. Bradley on March 10, 2014 at 10:34pm — No Comments

They're Not Singing A Cappella

Your customers don’t sing a cappella-there is always music accompanying their lyrics, but we salespeople get so hung up and hell-bent on what the customer is saying that we miss the intent behind it. We get bogged down when a customer lyrically demands our rock bottom price, to only have their trade appraised, to not demo…

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Added by Marsh Buice on March 10, 2014 at 6:00pm — 3 Comments

KonigCo and What's Next Media announce Strategic Video Partnership

KonigCo and What’s Next Media Announce Strategic Relationship to Deliver Best Quality Automotive Video Conquest Marketing Services in the U.S. and Canada

Kalamazoo, Michigan — March 11, 2014KonigCo, the leader in mobile automotive lead generation with its tool iCall AutoLeads™, today announced a strategic partnership with What’s Next Media™, providers of the best…

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Added by Mathew Koenig on March 10, 2014 at 2:04pm — No Comments

Make Money Mondays with Sean V. Bradley - 'On Location with Zeigler BMW Of Orland Park - Part 1'



http://www.internetsales20group.com 856-546-2440

http://www.automotivedigitaltraining.com

Make Money Mondays with Sean V. Bradley - 'On Location with Zeigler BMW Of Orland Park - Part…

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Added by Sean V. Bradley on March 10, 2014 at 1:20pm — No Comments

Sales Events - Tried, Tested and Proven

There are a lot of new ideas out there about how to connect with consumers, everything from using Twitter and Facebook to closed circuit TV channels for your waiting room. Many of these are good ideas, and in a world where everyone is searching for the latest thing to help them market to consumers, sales events might seem boring and old-fashioned. Sometimes, however, boring and old-fashioned means tried, tested and…

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Added by Aileen Crass on March 10, 2014 at 12:42pm — No Comments

Management, Service & Automotive Sales Training: Bringing Value

"You don't get paid for the hour.  You get paid for the value you bring to the hour.” 

~ Jim Rohn

Recently, I had a day in which the time seemed to sit still.  I glanced at the clock for the tenth time and it was only 1:30pm.  How could this be?  I felt like…

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Added by Stephanie Young on March 10, 2014 at 11:30am — No Comments

Spring Is Alive And Well

Here is this week's Used Car Market Report from Ricky Beggs, Editorial Director of Black Book. Everywhere I turned this past week I was being told of 70% to 80% sales conversions definitely indicating a booming market. One buyer even said the opening bid was many times higher than his planned top bid. And the actual…

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Added by John Sternal on March 10, 2014 at 11:08am — No Comments

How do you define success?

How do you know you made it? You know, your successful? How do you know? Is there a real way to tell that you made it? Is it driving a big Mercedes Benz or a bigger house. I strongly desire to be successful. Some people say that I am already there. As for me, not so sure. So sometimes that question comes to mind. Zig Z says it means "doing the best we can with what we have"? How do you define success? Well to me it is not a bigger car, house or material things. In part it could be having the…

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Added by Tim Marvel on March 10, 2014 at 7:59am — No Comments

Website Chat Should Shoot for Quality First, Quantity Second

There's a disturbing trend I'm seeing in the automotive industry when I visit websites. Perhaps it's been like this for a while and I simply took my eye off the chat ball. When I see chat windows that instantly prompt for the customer's contact information, it makes me cry a little inside.

This isn't what chat is supposed to be about. I'd love to have that…

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Added by JD Rucker on March 10, 2014 at 6:00am — 1 Comment

Automotive Advertising Agencies Begrudgingly Shift To Social Marketing

Automotive advertising agencies must constantly reinvent themselves to keep up with consumer preferences. When customers discovered the internet automotive advertising agencies were forced to follow them online.  New tools like web sites, conversion applications to capture customer information, banner ads and S.E.O./S.E.M. strategies were developed to replace radio, T.V., and print production services. …

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Added by Philip Zelinger on March 9, 2014 at 5:30pm — No Comments

This is WHY You HAVE to SIGN UP For The Internet Sales 20 Group - Dealer Reviews



http://www.internetsales20group.com 856-546-2440

This is WHY You HAVE to SIGN UP For The Internet Sales 20 Group - Dealer…

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Added by Sean V. Bradley on March 9, 2014 at 12:48pm — No Comments

Take time...

There is nothing wrong with down time. Funny that this is something that I struggle with, with so many goals and so little time.  It is unhealthy to run 110 miles per hour everyday 7 days a week. Something has to give, someone is going to cry "Uncle".  So remember to take care of yourself, take some time to be down and recharge. Vacations, days off just to get away.  If not over time you will find that your productivity may drop and you may become less effective.

Added by Tim Marvel on March 9, 2014 at 1:00am — No Comments

I am exploring opportunities

I am exploring opportunities that best suit my abilities, and hope to find a company that shares my core values and in addition will offer long term personal and professional growth.

 

My resume reflects significant successes with self start initiatives and a considerable level of experience creating successful development campaigns through the use of social media.

 

Please take a moment to review my LinkedIn profile; within it there are acknowledgements…

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Added by Lois Burak on March 7, 2014 at 6:19pm — No Comments

Social Marketing Leverages Customer Relationships To Maximize R.O.I. For Auto Dealers

Automotive advertising agencies and marketing consultants often leverage their resources to maximize the R.O.I. from their auto dealer client’s advertising investments.  Since social marketing is powered by customers sharing their experiences online throughout their shopping, buying and ownership cycle it is logical that advertising agencies should rely on this viral media.…

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Added by Philip Zelinger on March 6, 2014 at 6:50pm — No Comments

New NHTSA Labels Present Challenges to Dealers

Warranty work is a large part of any service department’s revenue. The recent announcement by the NHTSA mandating manufacturers to use specific labeling on recall notices could prove to be very helpful to dealers; helping them get the work faster and at a lower cost. However, there are challenges associated with this and dealerships need to be prepared to handle them. With…

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Added by Richard Holland on March 6, 2014 at 10:41am — No Comments

Maximizing your Advertising Budget on Craigslist

Maximizing your Advertising Budget on Craigslist

With the advent of $5 ads on Craigslist, what are you doing to ensure you are maximizing your Craigslist advertising budget for your dealership?  There are multiple software providers and ways for dealerships to post ads, but not all services are equal.  Now, that you are paying for each ad it is not just…

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Added by Michael Badders on March 6, 2014 at 9:03am — No Comments

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