As I shined my shoes for work this morning I reflected on the many pairs of shoes I have shined preparing for a day's work on the car lot. The many different styles and brands of shoes I have been through. I reflected on the many things I have witnessed in all those pairs of shoes. The many lessons I have learned.

The many people I have met in those shoes. The many different personalities and faces.

The many deals I have sold, penciled, or closed.…

"I'm just looking, I won't be buying today." "I need to compare your vehicle with a competitors model and then shop around" .."I'm not an impulse shopper".."I just started looking."



Everyday sales people hear this exact quote from customers soon after the meet and greet.



What happens next is reminiscent of the old tale of two wolves.



An old Cherokee is teaching his grandson about life. "A fight is going on…