The recently released J.D. Power 2014 U.S. Customer Service Index Study produced some interesting, and very promising, results. The report concluded that customer satisfaction with dealer service has increased across the board with overall CSI increasing from an average score of 846…

I don't know about you but I get excited knowing that there is a lot of things that I don't know and I get the chance to learn today!

Have…

Connected Car and the Dealership:

The era of connected cars is officially well underway. Automotive and technology giants recently announced substantial partnerships that will pave the future of cars and technology.…

Hi Frank

You can do lots of things without spending a lot of money. When its slow, you have less money, but more time. To get the conversation started I've listed a few ideas that are effective and mostly FREE. …

Welcome to Women Wednesdays!

Dealers who “get it” know that the key distinction in optimizing sales to women is having exceptional sales advisors who offer exceptional service. But what does that really look like? 

Women tell us directly through our car dealer review platform what works for them when interacting with a sales agent.  Below are their top 5 reasons for buying a car from…

WAAOL - All Automotive Advertising News All The Time

Social marketing plans often include B2C and B2B elements to take advantage of the leverage associated with social networking.  Todays Lunch With…

Kelly Ford Named Top 2014 Women-Drivers Friendly Dealer

Reviews Show Consistent, Extraordinary Experiences by Women 

Congratulations to Kelly Ford! Here is the press release that was sent out. Wanted to showcase this on dealerElite!

Last year, women purchased an estimated 27.5 million vehicles – an impressive 75,000 units a day at new and used car…

With any new product and marketplace there’s a learning curve and we’ve recently gained more knowledge about what it takes to manage the “art” of posting to eBay classifieds. We want to share the Top 5 Best Practices we’ve learned over the last few weeks with you:

1.)  New eBay accounts require some “Seasoning” similar to the historical…

Do you have multiple streams of income? On this week's Think Tank Tuesday: learn how to uncover revenue opportunities you already have, build a long term strategy that is sustainable and create financial peace for your family. 

Dealerships can now track – and precisely target – the 40% of their site traffic that comes through smartphones and tablets; 1,100 dealers using Gubagoo report even higher chat-to-lead rates on mobile (74%) than on desktops

West Palm Beach, FL–April 15, 2014 – Gubagoo announced today that its behavioral analytics-based chat and website engagement platform for dealer websites is now fully optimized for…

DMEautomotive study provides fresh evidence that dealership avoidance is a new car buying “normal”

DAYTONA BEACH, Fla. – April 15, 2014 – It may be the second most expensive purchase of most people’s lives, but new research from DMEautomotive (DMEa) reveals that a growing number of Americans are bypassing test-drives – and making strikingly few visits to dealerships – in their car-buying process.

The latest…

To truly deliver a WOW customer experience and significantly improve your selling performance. Its critical that you embrace the concept of "Think Buyer First, Selling Second!" Click on the link below and learn how to quickly identify your customer's personality type, how to shape your sales approach and deliver the best customer experience.

Action steps:

•   Identify the customers you most often encounter.
•  …

There is so much truth to this statement.

Even so, keep the right…

Greetings,

Top performing Advisors bring in hundreds of thousands of dollars a year. If they don't perform well it's almost impossible to get that revenue back, it's just lost capital. On this call we are going to look at key performance indicators for Advisors.

Click the link below to listen to our call, and utilize our performance…

Hi, 

Are you measuring your sales process? Do you know who your best closer is? You might be surprised. 



Click the link below to find out Paul's no nonsense method of measuring your sales process... 

 …

WAAOL- All Automotive Advertising All The Time

Automotive advertising agencies have learned to manipulate the changing algorithms that search engines like Google and Bing use to drive organic search.  SEO is a…