5 Tips to Get Better Dealership Reviews Online

Did you know that car shoppers are 90% more likely to visit your website and 5.3 more likely to visit your dealership if you have positive dealership reviews online? The study, conducted by …

In its first analysis of the top 10 selling car brands of 2015, Women-Drivers.com provides insights into women car buyers’ preferences and experiences. The report includes the top selling brands by units sold including Ford, Chevrolet, Toyota, Honda, Nissan, Jeep, Hyundai, Kia, Subaru, and GMC (in descending order, with sales volume sourced and provided by GoodCarBadCar.net).

The report includes intel about what women have experienced while shopping, buying and servicing their…

http://https://ukfleetsolutions.wordpress.com/2016/04/06/get-to-know-your-personality-through-the-colour-of-your-car/ 

The colour of your car says something about you. Learn more about it here!

At what rate is “manual drift” occurring in the American auto industry, and is there a difference between the rate of manual transmission use between men and women? Swapalease.com, the nation’s largest car lease marketplace, recently analyzed over 50,000 driver records from its marketplace dating back to 2012 to uncover some interesting trends.

“Manual drift” is a phrase coined by Swapalease.com executives that addresses the slow sunset of interest in manual transmissions…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

Everyone knows or at least, has heard of the giant tech company Microsoft. But little was known of their processes and software architecture this has been so for a long time. Microsoft has been a black box with their software being proprietary and closed. But recently the tech giant has had a change of heart and decided to spice thing up and open up their software a little and let people know some of the magic that…

As I travel from dealership to dealership I often encounter the same issues. This one is a recurring theme.

Many dealers allow their BDC manager or e-commerce director to place any phone number of their liking on the ads, websites and other e-commerce streams. Maybe the vendor told them it was best to advertise a different number for "tracking" purposes. Perhaps the BDC manager feels they need to "protect" their ability to prove the fruits of their labor. Perhaps…

Inc. 5000-ranked automotive digital marketing company introduces industry’s first dealer-facing, real-time conquest data configurator as part of expanded 3 Birds ME™ marketing platform

Chapel Hill, N.C., April 2, 2016 - 3 Birds Marketing announced today that it will incorporate IHS Automotive predictive models into its enhanced and expanded 3 Birds…

C H A P T E R 2

Selling in the Greatest

Time of All

Last month, I had my very first Uber ride. I was doing some training in Little Rock, Arkansas, and that evening, a friend booked me an Uber ride to take me back to my hotel after a social gathering.

In a matter of minutes, a gentleman in a Prius pulled up. We exchanged pleasantries, and he told me about his job. He described himself as a tech nerd, and his job was making apps for cellular…

AUTOMOTIVE DIGEST BLOG

“TrueCar Seeks the “Truth” about Real Reason for Its Existence”

WHY TRUECAR IN THE FIRST PLACE?

TrueCar was founded on the premise that dealers were exploiting car shoppers on price.

TrueCar was to tell the “truth” about the “price” car shoppers would/should pay.

TrueCar was the great “White Knight” of car pricing for beleaguered car…

DealerELITE EXCLUSIVE:

Q&A with TrueCar CEO, Chip Perry

Q.  Why did you create the Dealer Pledge?

It was perfectly obvious right from the get go that we needed to do something very significant and very visible and…

Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, today announced a distribution agreement with ProMax which will help expand the footprint of the new Bullseye Prospecting turnkey platform for dealer marketing campaigns. 

Under the agreement, ProMax will market the Bullseye Prospecting platform to its network of auto dealers throughout the United States. Powered by data from Black Book, Bullseye…

Las Vegas, NV -- April 1st, 2016 -- Helion Technologies, a leading provider of information technology (IT) solutions for auto and truck dealers, announced today that it has added the Summit Truck Group to its list of clientele. The Summit Truck Group operates 33 commercial truck and bus dealerships in Arkansas, Kansas, Mississippi, Missouri, New Mexico, Oklahoma, Tennessee, and Texas. Helion was retained to manage the group's…

Change is the one constant thing in life and the car manufacturers are the avid followers of this concept. Every new year they come up with some new models and the previous ones slowly get outdated. Similarly, the Mercedes-Benz GLK is no more and it has been steadily replaced by the GLC with pretty good positive…